To grow a business, branding and marketing must be understood. How you market your product in today’s fast-paced world is just as important as how it delivers quality content. Sometimes it’s even more important.
Things have changed since internet advertising was discovered by marketers. From just a niche hobby that “geeks,” “nerds,” and “techies” dabble in, it has become something that the current generation cannot live without.
Any business owner who wants to sell their products should put their name out there. It is such a no-brainer decision that it’s like one of the first things people do when just starting out.
However, DIY marketing can be quite difficult, especially if the person involved does not have the right tools.
Enter Kartra.
Before you read on, just in case you prefer a more visual review, check this YouTube video out. It’s from the channel Business Growth and should give you a good coverage of Kartra. For more information, please refer to the article below.
What’s Kartra? Kartra Vs Unbounce
Kartra is a powerful all-in-one solution for marketing, selling, and delivering courses or products. Aside from that, certain companies have used the service for their online training courses.
Kartra, a marketing automation tool created by Genesis digital, is designed to help your business succeed.
Kartra is a one-stop platform. It has all the tools built in. You can find everything from emails to calendars to help desks and lead generation on the platform. This eliminates the need for unnecessary integrations when you run an online course or a business online.
Kartra can also be used as a cloud-based service. This helps businesses create, launch, and manage their platforms wherever and whenever they are. This means that as long as they upload their needed element to Kartra, they will not need the original field more or less.
The platform is a well-known name in DIY online marketing.
Kartra has many benefits
Kartra is an all in one marketing platform. Kartra can be used to sell both physical and digital products. You can also sell memberships or services through the platform.
Kartra has a powerful drag-and-drop page builder with many features. This page builder is ideal for creating landing pages, checkout pages, or any other pages that you need to market your product.
For those not used to designing pages, Kartra provides a huge selection of professional-looking templates. This lessens the time when designing your pages and lets you focus more on the business side if you want to.
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Kartra supports interactive elements that make your presentation more engaging. Your videos can have a call-to-action, social shares and even a logo watermark. For added accessibility, you can add closed captions to them.
Kartra has a built-in surveys and quizzes feature. This feature can be a fun way to gather data and get feedback from the audience.
Split testing is a feature of Kartra. Split testing pages, emails and other elements can be done with up to four variations.
Kartra’s strongest point is its Behavioral Adaptive Marketing (BAM) which helps you show the right pages depending on your target audience. This is a pretty flexible tool that allows you to hide or show content.
Users can expect Kartra to have plenty of features, especially since they tout themselves as an all-in-one. These features should provide users with the tools and ability to manage an online or eCommerce business.
Kartras features include email marketing, lead generation, call to actions, making a call for action and even creating a lead-generating checkout webpage.
Kartra Checkouts
Kartra’s Checkouts function is vital if you wish to sell products online.
This feature gives users important services needed when doing business online. First, it allows users to sell an unlimited number of products, whether digital or physical. You can sell them at different price points with Kartra.
With their drag-and drop builder, users can create eye-catching checkout pages. This feature can also enhance your customer’s shopping experience.
Kartra Pages and Page Builder
While it seems like drag-and-drop builders are a requirement for page builders these days, Kartra still finds a way to impress.
First of all, it has hundreds of wonderful designs available for use. It allows users to create their own websites. Users can compose their designs that can tell would-be customers what their company is all about.
If you are someone who is not familiar with page design, there will be no need to fret. The platform provides some eye-popping templates that are professionally made. You only have to choose one of these templates, tweak the settings, and you are done.
As for the domain, Kartra allows you to use your own. This can be hooked up with your online website, making one-click publishing super easy.
Kartra Leads
Leads are essential in this industry. People should generate leads, not just sell. In fact, one could argue that lead generation is far more important than making sales. After all, the business is marketing. You can have more customers if you generate more leads.
It is therefore important to keep track of your leads. Luckily, Kartra just has the tool to do that. Kartra Vs Unbounce
It allows users to view their leads and categorize customers in a store as repeated, tagged, paid customers and repeated. Kartra users will have a lot of information and a better understanding of how their campaigns are performing.
If you want to know how customers are doing and how they are interacting with the website, you only need to look at these features.
Kartra Funnels & Campaigns
To generate more leads, sales funnels and campaigns can be very helpful. Kartra campaigns and funnels make it easier for users.
Kartra has built an ecosystem that connects all the elements to create an excellent and effective campaign. This is actually one of Kartra’s most important attributes. For some, this is why they avail of the service in the first place.
Kartra Mail
Kartra mail is pretty advanced. It uses a behavior-based system to study customer behavior. Kartra Vs Unbounce
From there, the platform sends marketing emails to customers as a follow-up. It checks on customers and bases their replies on how they are, making them feel valued. It helps to build a strong business-to-customer partnership.
This automated email system uses a split test intelligence which aids in generating subject lines and tracking conversions.
Worried that these emails will look boring? No need, as users can spice them up themselves. Kartra allows you to add sections, content blocks and countdown timesrs to make your pages more engaging, appealing, and human.
You can also include video thumbnails and testimonials by simply dragging them into an email.
Kartra Videos
Kartra offers a video hosting service. After all, video marketing is one of the more effective strategies to entice your audience or deliver information in the shortest amount of time.
Kartra lets users set preferences for these videos. You can adjust the volume and appearance of these videos, as well as whether they should be left on autoplay. Kartra Vs Unbounce
A watermark feature can be used to protect your intellectual property from being stolen or pirated.
As for sharing and posting these videos, users can embed them straight on webpages or plug them in through a pop-up window that appears after a few seconds.
Kartra Help Desks
One of the hallmarks of a great business is great customer service. This is a sign that your business isn’t just about making money. This shows you care about your customers and the overall business.
In fact, one of the main driving forces of customer retention is customer service.
While you can care for your customer through chat, email, or phone, nothing beats a specialized tool that caters to customer issues.
Kartra offers everything that everyone needs. It has a robust ticketing system that manages and organizes tickets according to which department is concerned. This makes it easier for customers to track their queries and make them manageable. This allows you to provide prompt and helpful customer service.
You can even add agents to your chat to help you solve problems that only one representative cannot.
You can even create a FAQ section or save repeated replies to common issues. Customers who prefer to solve the problem themselves can access a guide right from your business.
Forms are another tool that helps in lead generation. Kartra allows you to create eye-catching templates for forms. Although it may seem silly, this helps customers fill out forms.
Kartra offers tools to generate all opt-in forms.
Kartra also offers the option to autofill forms for people who find filling them out tedious (which many people agree with). This is especially useful for those who have filled out forms before.
Their form builder is also pretty flexible. It gives designers the ability to add additional fields to the form in a hassle-free way. Kartra Vs Unbounce
The system will classify forms based on the information that they have provided. These forms are legally protected and GDPR compliant.
Kartra Affiliates
Affiliates help a lot in marketing. But managing them can be difficult. Kartra’s answer to this problem is its management system.
It allows all affiliates to sell products through one website. It eliminates the need to visit different pages or link to check how your affiliates are doing.
The tool allows users to see what products they sell, how much they have earned through affiliates, as well as how many people are finding or reserving your products through your associates.
This management system allows you to check the status of affiliate payments. This allows you to track which affiliates have been paid, and what amount you should pay them.
The tool also helps you create commissions and milestones for affiliate payments.
Kartra Agency
The Kartra Agency feature helps users manage clients and their accounts through the system itself. You can even see all of the client information in your billing profiles.
Of course, this page is secured by a master login to keep all this data safe from malicious eyes.
Kartra Marketplace
Kartra also has its own marketplace.
However, it is not a marketplace that sells products. It’s more like a job board where people can search for experts in their fields and hire them to manage their websites. You can also “sell yourself” on the same platform by offering your services.
This marketplace is divided into two sections: the “Experts for Hire” section, and the “Campaign Marketplace” section.
This is the section for experts to hire. Users will have access to other Kartra-approved users that other business people can hire to help run their pages or website.
These people are not just approved willy-nilly. Rather, they are approved by the Kartra Admin to ensure their trustworthiness and expertise.
Meanwhile, the Kartra campaign marketplace is the place where users go if they want to market and sell campaigns that they have made. You can sell thousands of products from advertising and marketing campaigns to customer service campaigns and sales. This marketplace may help users to find the product they are looking for.
While Kartra is famous for its features (as listed above) and the fact that it is a one-stop shop, it does not mean that customers would want to use all of the tools that Kartra needs.
However, this does not mean Kartra’s tools lack quality. There will be times when users would rather do things the way they used to. Sometimes, users find it a pain to migrate the entirety of their business from one platform to another.
To cater to these users, Kartra allows integrations and API. for different services and customized businesses in the industry. This enhances the user’s network and helps Kartra give its customers a run of their business more smoothly. Kartra Vs Unbounce
Kartra Pricing
It boasts many advanced features. It is expected that Kartra can have a higher price point than the usual businesses.
Kartra has 4 pricing plans. Most of them are in the 3 digits, except for the starter plan, valued at $99. That said, it does offer a 14-day trial for $1.
Here are the Kartra pricing plans and what they offer.
Starter
Silver
Gold
Platinum
$99 per month (annual billing saves $240)
$199 per Month (Annual billing saves $600
$299 per month (annual billing saves $840)
$499 per month
(annual billing saves $499)
Up to 2,500 leads
1 custom domain
15,000 emails per month
50GB bandwidth
Host up to 100 pages
Host 50 videos
Sell 20 Products
Build 2 membership sites
Add 1 Additional Team member
Connect 1 help desk
You can get up to 12,500 leads
3 Custom domains
Unlimited emails
Unlimited bandwidth
Unlimited pages
Unlimitted videos
Unlimitted products
Unlimited membership sites
Unlimited Team Members
Unlimited helpdesks
Kartra Agency
Get up to 25,000 leads
5 custom domains
Unlimited emails
Unlimited bandwidth
Unlimited pages
Unlimitted videos
Unlimited products
Unlimited membership sites
Unlimited Team members
Unlimited helpdesks
Kartra Agency
Up to 50,000 leads
10 custom domains
Unlimited emails
Unlimited bandwidth
Unlimited pages
Unlimited videos
Unlimited products
Unlimited membership sites
Unlimited Team members
Unlimited helpdesks
Kartra Agency
That said, Kartra does offer promos from time to time. Watch out for these promos and sales if you want to get Kartra at a lower price.
Kartra Pros and Cons
Pros
It is easy to use, intuitive interface, and simple to learn even for beginners
These powerful features allow users to grow their business and page.
Premade resources available to speed up processes
All-in-one solution that removes the need for other programs and softwares
Karta has been a pleasure to use. It has features that were designed with users and creators in mind.
The platform makes running a business very fun and relaxed. It’s the best platform for managing my future eCommerce websites. It is just very convenient. I love their Helpdesk features as they make answering customer queries and problems less stress-inducing and hassle-free (except for major problems here and there).
The platform will be missed by me, especially as I have to close my business. Rest assured, once my new account is set up, I will be back using the platform. It is so much easier than before.
Kartra’s Frequently Asked Questions Kartra Vs Unbounce
Kartra: Who should use it?
Anyone trying their hand at an online business can use Kartra.
Kartra is a great tool for course creators, coaches and consultants, as well as small online businesses and services.
Is Kartra Reliable?
Kartra is pretty reliable.
Service uptime has been 99.9%. This was done because Kartra uses one of the world’s top 10 data centers to host their user accounts. Highly skilled sysadmins also maintain it to ensure the service does not suffer many problems.
What domain do I need to use Kartra?
When creating a sales funnel, or using Kartra’s many features, users don’t necessarily have to use their domain name.
However, having your own domain can make running your business easier. Kartra is more focused on selling your products. It’s not a complete website builder. Except, of course, if you need a website with Kartra’s URL.
Are there any requirements for Kartra to be run on heavy hardware?
Kartra can be used with any device, as long as it is connected to an internet connection and runs the most recent version of any major browser (e.g. Chrome, Firefox and Opera).
Kartra is software that is hosted in the cloud. The entire software is hosted by the company, so users don’t need to download it.
Anybody in this day and age already knows the marketing potential of the internet. It is essential to have a place on the internet for any product, brand or service you wish to sell.
However, with the growing popularity of the medium for advertising, there is naturally an increase in competition. In the early days, ads were very rare on the internet, partly because the medium wasn’t as widely used then.
However, signs of modern internet advertising were already evident. Most were from emails, banners, and pop-up ads. Some of these are still in use today, but in a more sophisticated way.
Alex Tew created the “Million Dollar Homepage” in 2005, one of the most innovative ideas of those early days. It was a big billboard where the owner sold a pixel for a dollar each.
It earned quite a substantial income. And as what tends to happen with successful ventures, a few copycat websites popped out here and there. And like most copycats, they couldn’t recreate the first one.
Nowadays, advertising and marketing are baked into the DNA of the internet. Every service, product, or brand competes to get attention in order to sell something. It is therefore important to create the most informative and eye-catching advertisements possible.
That is why webpage builders with incredible marketing potential have become essential in the internet’s ecosystem. They help people make interesting ads at the least time, with little to no experience.
One can use social media. However, competition is much harsher there. Besides, most social media sites, like Twitter, Facebook, and TikTok, can be too volatile that a great amount of luck would be needed just to get noticed and gain traction.
While making marketing campaigns through an all-in-one service does not guarantee you success. You at least have the necessary tools needed to market your service. You also have the option of creating a storefront to sell your products.
In the end, you can combine these marketing tools and other marketing strategies to be efficient and cast a wider net for your product.
The question is: Which marketing tool do you prefer?
For those of you who prefer a more visual experience, here is a video review from J. R. Fisher on his YouTube channel J. R. Fisher Training. To get a comprehensive overview of Kartra, you may still want to check out our article below, which compares it to some competitors.
Kartra: Your All-In-One Platform to Make Online Business Simple Kartra Vs Unbounce
Kartra Overview
Kartra is one of the bigger names when we talk about all-in-one marketing softwares. It is a powerful tool that does the job well.
It’s a fully integrated platform that allows internet entrepreneurs, both current and potential, to launch, market and create their businesses from a single platform.
Kartra has everything that is needed to run an online business. This includes basic landing page builders, email marketing tools, cart checkout features, webinars, and other useful tools. These are all integrated into one environment that makes everything work seamlessly.
In comparison, the number of tools sounds intimidating to newbies. However, nothing can be further from the truth. Kartra was designed with newbies of the online business world in mind. The interface is easy to get into and pick up.
However, that does not mean that veterans and experienced users will not have anything to gain from this platform. Kartra’s advanced features will make their work easier and more efficient.
Kartra is also a cloud-based software. This makes it readily available anywhere at any time. If you forgot your gadget somewhere else, you can use a backup gadget, access your accounts, and continue working on your business from there.
Kartra Features
Kartra offers plenty of features to run an online business. As it is an all-in-one platform, users are sure to find everything needed to run an online business on the platform.
Kartra has features that are crucial to running a business. Some features are more focused on promotion and marketing. There are bonus features, which aim to make running an online business easy.
These features include:
Checkouts – This feature allows users sell products or services online using Kartra’s secure checkout forms. Kartra checkout accepts Paypal and credit cards.
Pages and Pagebuilders- Kartra offers a drag-and-drop page-builder that is simple enough for even beginners. You can also use hundreds of professionally-designed templates to make your tasks easier.
Leads – Leads can be one of the most valuable resources for an online business. Without leads, you won’t be able to sell anything. Kartra’s Leads feature lets you generate prospects and leads and even customer databases. You can also organize them for easy management.
Funnels and Campaigns – Funnels and campaigns are the main way online businesses build and generate leads. In the case of Kartra, this feature allows users to create a multi-page funnel to convert visitors into leads and future recurrent clients.
Mail – Kartra’s mail feature allows users to build email and SMS marketing campaigns to keep in touch with the user’s customer base. They can choose from live or automated emails.
Memberships – Those who want a more intimate and exclusive offering to their customers can create memberships with Kartra’s membership feature. This allows users to create a membership portal easily and serves as a way to deliver content to these membership portals
Surveys and Quizzes: Use quizzes to identify the best way to offer quality products and services to your customers. You can use lead segmentation and analytics to know and anticipate your customers’ needs.
Video – Kartra’s video player will be a boon for video marketers. This video player even allows users to include pop offers mid-way through their video. You can also inject lead capture forms and multi-video playlists.
Help Desks – Kartra’s help desk feature offers a feature that allows users to serve their customers. This feature allows customers to communicate with each other via live chat and ticketing. It is also integrated with the Checkout feature to easier provide more billing support.
Calendar – Use Kartra’s calendar function to register and organize your time. This is perfect for those who organize seminars and classes. All this can be done from one dashboard.
Forms – Kartras forms feature allows you to create gorgeous lead capture forms. You can even create custom fields and tag them with powerful tools. What’s more, is that you can use automation rules to automate the organization of your response.
Affiliates – One way to market your products is through affiliates. This will require a lot of people. This means there will be people to manage. Kartra’s affiliates program will make all this management stuff easier with its ability to provide flexible commissions, payment milestones, and overall organization abilities.
Agency – Kartra’s Agency feature allows customers who service multiple online businesses. This feature allows one user, one console to manage multiple online businesses.
Marketplace – Kartra’s marketplace is a unique space on the internet where you can sell your marketing funnels and campaigns to different users, as well as present your services and expertise that other Kartra users may hire you. It is safeguarded by a meticulous vetting system where Kartra admins, judges, and verifies expertise.
Integration and API – Kartra offers integration and API customization for users who need more than what Kartra has to offer. That said, this feature needs a little bit of Technical know-how in order to get its true potential.
Kartra is an all-in-one platform that allows you to only use one service.
Kartra’s drag-and-drop builder makes it easy to create pages for both beginners and experts. Both can create landing pages, check-out pages, and other marketing pages in the manner they want.
There are numerous templates for their page builders, further simplifying the page-building process
Kartra’s quizzes and surveys are a great way to collect feedback and gather data. This allows business owners to engage customers and answer their questions. Kartra Vs Unbounce
Kartra also has a split testing feature that allows users to hone in on which aspects of their design and email are the best and most effective.
Kartra also has a Behavioral Adaptive Marketing Feature. This function automates audience behavioral study and thus creates replies and functions that will be a perfect match for certain audience members.
Kartra Price Point
It is expected that Kartra can have a higher price point. Since it is one of the services that offers automation, this price would be pretty proportional.
Kartra includes 4 pricing plans. The majority of these pricing plans, except the Starter plan which costs $99.9, are in the 3-digit range. They do however offer a 14-day trial that costs $1.
Starter
Silver
Gold
Platinum
$99 per month (annual billing saves $240)
$199 per month (annual billing saves $600)
$299 per Month (Annual billing saves $840
$499 per month
(annual billing saves $499)
Up to 2,500 leads
1 custom domain
15,000 emails per month
50GB bandwidth
Host up to 100 pages
Host 50 videos
Sell 20 Products
Create 2 membership websites
Add 1 additional member to your team
Connect 1 help desk
Up to 12,500 leads
3 custom domains
Unlimited emails
Unlimited bandwidth
Unlimited pages
Unlimited videos
Unlimitted products
Unlimited membership sites
Unlimited Team Members
Unlimited helpdesks
Kartra Agency
Up to 25,000 leads
5 custom domains
Unlimited emails
Unlimited bandwidth
Unlimited pages
Unlimitted videos
Unlimited products
Unlimited membership sites
Unlimited Team members
Unlimited helpdesks
Kartra Agency
Up to 50,000 leads
10 custom domains
Unlimited emails
Unlimited bandwidth
Unlimited pages
Unlimitted videos
Unlimited products
Unlimited membership sites
Unlimited Team members
Unlimited helpdesks
Kartra Agency
Kartra does offer promos and discounts from time to time. These discounts are available if you wish to take advantage of Kartra’s services at a lower price.
Provides native video hosting with Kartra’s Video feature. You can even add your own personalizations to make it more personal
Serves as an all-in-one solution that removes the need for other programs and softwares.
This allows you to integrate third party features. This is especially useful if you want to use other services that aren’t in Kartra’s scope.
Kartra offers a powerful page-building tool that allows users to develop their business in a way that best represents and describes their brand.
Easy to use, it is intuitive that even beginner users can do much with it.
Cons
Some features and areas are not customizable.
The loading times at the backend may be quite slow.
The service is pretty much at a higher price point.
Who Should Use Kartra?
Anybody who has an online business can use Kartra’s life-changing features. Among these include:
Content creators
Course creators
Coaches
Consultants
Sites for Consent Membership
Training membership sites
Digital Product Sellers
Small online service businesses
Marketing Agencies.
Kartra versus Kajabi
Kajabi and Kartra are familiar to those who have ever tried running an online business. Both are all-in-one platforms which allow users to manage multiple aspects of their business from one dashboard. Kartra Vs Unbounce
They allow you to create sales and landing page, email marketing campaigns and automations as well as online courses and membership websites, lead management campaigns, funnels/campaigns and other tools.
However, they have their differences. Kartra focuses more on marketing, while Kajabi focuses more on overall content and course creation.
Before picking which service you want to avail of, you should know your business and what it needs before you invest in a platform, especially since both of these services are pretty pricey.
Kajabi is an all-in-one learning management system. It is a platform whose main purpose is build courses, products, host them, as well as to market and sell them. It allows subscribers to access their content as a course or class.
It is among the few LMS that boast an automation feature. As such, it is the perfect platform for those who are already practiced in the field of eCommerce and online business . People will need to have the technical know-how in order to get the best of what Kajabi has to offer.
With that said, it doesn’t mean that the platform is not for beginners. Its drag and drop editor makes it super easy to build pages. The app’s onboarding process is very simple. The platform’s simple UI makes it easy for beginners to get up to speed.
Kajabi’s mobile app is accessible, which is something that isn’t very common in LMS. Kajabi’s mobile app makes it easy for users to access the information whenever they like in any way they choose. Kartra Vs Unbounce
Kajabi Features
Interface – Kajabi’s main interface is a dashboard with minimal clutter and a clean design. It is modern in design. It was designed with accessibility in mind so that you can access all the main features of the platform within three to five clicks.
Website Builder – Kajabi’s drag-and-drop website builder is very robust and flexible in terms of course creation. For added organization, you can even categorize the type of pages or website you are building.
The builder allows you to add multiple types of content to your page. This includes videos, audios, text, assessments, images, and different kinds of files.
Email – Kajabi’s email feature includes a visual editor that allows you to build emails with a rich design and eye popping visuals. This allows recipients to reconsider dumping your email in the spam or junk folder.
Kajabi’s email feature can be used as a marketing tool, a tool for engaging with your students or customers, as well as a way to send them reports and updates.
Analytics – Kajabi’s analytics feature provides great reports of many things, none of which are useless stats. In fact, Kajabi’s analytics include product progress offers sold, forecasting, and affiliate tracking. It will also give you information about how your students are doing. These are all important stats that will help you manage your business.
Integrations – Kajabi allows integrations from many third-party apps. These can range from the usual email and payment providers to other functions that make the user experience easy and smooth sailing.
Marketing – Kajabi offers all the needed tools to market your products and services and make them attractive to buyers. They have coupons, upsells, and order bumps. Kartra Vs Unbounce
Your marketing can also be influenced by their email features. You can use the email feature to send broadcasts. What’s more, you can even combine this feature with the automation function to make things easier.
Feedback Portal – To be in touch with customers more often This feature was introduced by Kajabi. It is a place where customers can submit, upvote and track feature requests. It even shows what is already being planned, as well as what’s already been built.
Kajabi Benefits
Kajabi is a platform for course creation, but it also focuses on marketing. This allows you to store all your content and the tools necessary to market it.
Kajabi is a good place to sell digital products such as webinars, communities, memberships, podcasts, and even digital downloads
Kajabi’s assessments feature allows you to track how your customers are doing in a course. Aside from that, this feature can be used to create custom quizzes and surveys pertaining to your product
Kajabi’s mobile app is very accessible, especially for Android and iOS users.
Kajabi is a powerful website builder that includes templates and themes.
Kajabi’s automation feature can automate many functions such as assessment completion, course, and membership post-completion, among other things. These actions can be further filtered by the advanced automation function. Kartra Vs Unbounce
Kajabi also provides funnel support. They are also known as pipelines in this instance.
Kajabi Price Point
Automation is a unique and convenient function offered by Kajabi. Their automation is a powerful tool; thus, using it alone can lead to a lot of work being done.
It is therefore not surprising that Kajabi’s prices are a little higher.
In terms of plans, Kajabi offers 3 types, Basic, Growth, and Pro plan, with the Growth plan being the nice middle and the most popular plan among the three.
BASIC
GROWTH
PRO
$199 per month
$159 per month
$319 per month
3 Products
3 funnels
Unlimitless landing pages
Unlimited marketing emails
10,000 contacts
1,000 active customers
1 website
1 admin user
Kajabi University
0% transaction fee
Webinars and events
Ready to use templates
Assessments (quizzes and surveys)
1 Call to an Onboarding Specialist
1 Call with an Onboarding Specialist for a Check-in
Chat Support
Automatizations
15 Products
15 funnels
Unlimitless landing pages
Unlimited marketing emails
Contacts: 25,000
10,000 customers currently active
1 website
10 admin user
Kajabi University
Transaction fee 0%
Webinars and Events
Ready to use templates
Assessments (quizzes, surveys)
1 Welcome Call with an Onboarding Specialist
1 Check-in call with an Onboarding Specialist
24/7 Chat Support
Advanced Automations
Ability to remove Kajabi branding
Affiliate Program
100 Products
100 funnels
Unlimitless landing pages
Unlimited marketing emails
100,000 contacts
20,000 active customers
3 websites
25 admin user
Kajabi University
0% transaction fee
Webinars and events
Templates ready to use
Assessments (quizzes and surveys)
1 Welcome Call with an Onboarding Specialist
1 Check-in call with an Onboarding Specialist
Chat support available 24/7
Advanced Automations
Kajabi branding can be removed
Affiliate Program
Code Editor
Kajabi Pros & Cons
Pros
Drag and drop site builders that are easy to use
Simple course creator
Marketing tools that work
Editor for visual pipelines and sales funnels
Large selection of customizable site templates
Flexible affiliate marketing options
Built-in payment processing
Membership Site Capabilities
Large Catalog of Integrations
Hero Rewards Program
Are there learning resources?
Transparent pricing Kartra Vs Unbounce
Webinar and podcast features
Cons
More expensive than the regular choice
Student engagement tools are lacking
There are no certificates of completion for courses
Only limited built-in payment functionality
Kajabi is better than Kartra.
Kajabi and Kartra might appear and feel similar at first glance. This sentiment is partly true. Both platforms share some functionalities and features. These similarities are only superficial.
Kartra was created for marketers and agencies. The tools it comes with most focus on those that are used to run a business.
Meanwhile, Kajabi is more for course creators, coaches, trainers, and overall content creators. It does have excellent marketing features, but these features will be lacking when it is compared to Kartra’s.
Overall, use Kartra if:
What you need is an all-in-one marketing platform to sell your digital and physical products
Engaging videos require features such as a call-to-action, video controls and social shares.
You would like to access Behavioural and Adaptive Marketing, drag-and-drop automation builder scroll heat maps, checkout pages etc.
Use Kajabi if:
Marketing tools are not enough.
You want a premium user experience that is intuitive and easy to use.
You want to focus on podcasts
A platform should include a blog feature
You want to create a community for your brand and content Kartra Vs Unbounce
Two well-known online business solutions are ClickFunnels and Kartra. They are both pretty popular in the market and one would not be surprised if people use these services interchangeably.
One interesting note is that ClickFunnels has been serving the public for several years before Kartra came into the picture. This doesn’t mean that ClickFunnels has become obsolete, or that Kartra is better because it is the more recent of the two platforms.
ClickFunnels and Kartra have strengths and weaknesses. They have functions that only one can do and the other cannot.
Price is another issue. While both may cost a lot, it is up to you, the users, to select which of these two platforms would be right for your job. ClickFunnels has great affiliate programs and checkout options. Kartra, with its superior content creation tools, will be the platform. Kartra Vs Unbounce
ClickFunnels Overview
ClickFunnels is among the most popular sales funnel software available in the market. ClickFunnels, as the name suggests, is a service that makes it easier to create sales funnels.
Sale funnels are tools that allow online business owners to scale their business and attract targeted leads and easily turn them into paying customers. ClickFunnel is known for simplifying the process of creating sales funnels.
ClickFunnels has been used to create many successful sales funnels since its inception. It is not surprising that so many people believe in the effectiveness and reliability of ClickFunnels.
For a long time now, ClickFunnels have made many business owners happy, especially with how the platform makes lead generation easier. ClickFunnels is a popular choice, even though it’s more expensive.
ClickFunnels Features
Etison Editor – The Etison Editor is what ClickFunnels calls its page builder. Like most modern page builders, It features a drag and drop system that makes building web pages easy. Through the Etison editor, you can build stuff like a sales page or a landing page.
It offers a fairly wealthy amount of customization options. It even includes templates to make the process of building pages easier and faster. The Etison editor’s task-based approach will surprise those who are used the “add from left” system.
ClickFunnels Funnel Creator – This is where ClickFunnels shines. They would not be worthy of their name and could be accused false advertising.
ClickFunne’s Funnel Creator is outstanding. There is no denying it. It helps users create a sales funnel more logically. The builder will guide users on how to create a sales funnel so that each element is covered.
If you are in a hurry, then the various templates (both free and paid) will be of great help. You do not need to worry if they are up to par, as some industry professionals created these funnels. These funnels are easy to create.
Follow-up Funnels- Previously known as ClickFunnels Actionetics. These follow-up funnels can be powerful marketing tools. It works like email marketing, and allows users to send unlimited emails, including broadcasts, follow ups, and newsletters. What’s more, this feature integrates smoothly with other email tools.
Shopping Cart – This is ClickFunnel’s version of a checkout feature. It does all that the other checkout features do. What makes it unique is that it offers a ton of different integrations with third-party payment providers.
ClickFunnel Shopping Cart With Easy Pay, Apple Pay and ClickBank can be integrated with some payment options. You can also get one-time deals, upsells and downsells as well as bumps.
ClickFunnels Backpack: If Shopping Cart is ClickFunnel’s version of a checkout function, Backpack will be its version of an Affiliate Management feature. It does exactly what every other Affiliate management tool does.
It allows you to create commission plans, manage affiliates and audit affiliates. You can even make mass payments.
The most unique feature is the sticky cookie that ups the incentives you can give your affiliates. This allows them to make future earnings if they have the sticky cookie. It is not much, but it is a good thing.
FunnelFlix – FunnelFlix is one of the most unique features available in ClickFunnels. It’s the streaming equivalent of marketing and serves as a tutorial or resource course for a handful of subjects.
A few things you can learn from this feature include:
Copywriting
Sales
Self-development
Funnel Hacking
Business Strategy
Offers development
Success stories.
It can serve as a good resource for any marketing questions you have. You can search for something and view a video on how to fix it.
ClickFunnels Benefits
The service creates a fantastic landing page.
Provides many tools for growth in the business
Most of it runs on a drag-and-drop interface
This tool allows you to create opt in pages and lead magnets
Easy integration with third-party parties
Has a membership site capabilities
Create multiple sales funnel campaigns
Has the ability to create webinars.
ClickFunnels Price Point
ClickFunnels’ long-standing effectiveness is not surprising. Its price can be much higher than other more expensive products. It is also a marketing tool that allows you to market automatically.
Also, if you want to try ClickFunnels for a spin, you can avail of their 14-day free trial. Although it may not be the full experience, it gives you a taste of what is to come.
ClickFunnels has three types of paid plans. There is the Basic, Pro, and Funnel Hacker.
Basic
Pro
Funnel Hacker
$127 per month billed annually
$157 monthly billed annually
$208 per month billed annually
1 Website
20 Funnels
1 Administrator User
1 Domain
3 Courses
1,000 Students
10,000 Contacts
Unlimited Workflows
Unlimited pages
Unlimitted Products
Unlimited Email Sequences
Basic Analytics
1 Website
100 Funnels
5 Admin Users
3 Domains
15 Courses
10,000 Students
25,000 Contacts
Unlimited Workflows
Unlimited pages
Unlimited Products
Unlimited Email Sequences
Basic Analytics
Affiliate Program
API Access
ShareFunnels
Liquid Theme Editor
CF1 Maintenance Mode Plan
3 Websites
Unlimited Funnels
15 Admin Users
9 Domains
200 Courses
20,000 Students
200,000 Contacts
Unlimited Workflows
Unlimited pages
Unlimitted Products
Unlimited Email Sequences
Advanced Analytics
Affiliate Program
API Access
ShareFunnels
Liquid Theme Editor
Plan for Maintenance Mode CF1
ClickFunnels Cons and Pros
Pros
Excels in Funnel Building, both in Form and Function
Has excellent funnel templates
Funnelflix is world-class in training marketing concepts
There are tons of integrations available for payment processing
Best affiliate program in the business
Cons
Any feature that does not have anything to do with funnels can be a buggy mess
To fully realize its potential, you will need to subscribe to additional subscriptions
There are town of features that need 3rd-party plugins
Not the best customer service
Sometimes feels like an MLM
Pretty expensive to start with
Why use ClickFunnels instead of Kartra
Choosing between ClickFunnels and Kartra is a pretty clear cut choice. It all depends on what your business needs are. If you want something that focuses more on marketing, then go with ClickFunnels. Kartra is a better choice if you are looking for a platform that can help you build a business.
Overall, get ClickFunnels if you:
Already have a business with its email list and ecosystem of its own
You want to create more powerful sales funnels
You want to be more focused on lead generation and conversion
Looking for world-class marketing training
Meanwhile, pick Kartra if you:
You need to start your business from scratch
Are you looking to expand your business?
You want to start a physical business online?
Have a business that needs an agency model or a service provider
Kartra versus Groovefunnels
As sales funnel builders and marketing tools, Kartra and GrooveFunnels share a common goal. Both aim to create an all-in-one solution to let their customers build an entire online business. If used properly, they could be the only platform needed to run an entire business.
This is why Groovefunnels and Kartra will have similar functions and features. We can clearly see the differences in these marketing platforms when we look at their functionality and prices.
Furthermore, there is also an age difference. GrooveFunnels has been around for a longer time than Kartra. While this might seem like a trivial difference at first, it could break a customer’s choice.
At the end of the day, it would be up to the user’s preference on which platform they would want to pick
GrooveFunnels Overview Kartra Vs Unbounce
GrooveFunnels is a suite of marketing tools for selling online products. It is a service that provides everything you need to run your business.
GrooveFunnels lets users create sales funnels and landing page, manage their sales in the online store, set up their online storefront and even start affiliate programs.
GrooveFunnels is a fairly new service; as such, some features in their roadmap may still be in beta or just plain unavailable. This might scare off potential users. After all, why should they invest in something unfamiliar when there are already more established alternatives in the market.
Well, one of the advantages of GrooveFunnels that is not present in most new products is that its developing team is made up of a who’s who in the Software as a Service (SaaS) industry.
First, there is Mike Filsaime, a software developer, and successful marketer. Filsaime is also co-founder of many other softwares such as Kartra, WebinarJam and EverWebinar, PayDotCom and many more. Kartra Vs Unbounce
Next is John Cornetta, who has specialized in and experienced many things in the eCommerce industry over the years.
Then there is Matt Serralta, who has eCommerce and supply chain management expertise. He was the COO at PrestaShop. One of the most popular open-source ecommerce platforms on the Internet.
Lastly, there is Matt Naus, who is a software developer and one of the co-founders of Groove Digital. His experience includes launching software products over a decade.
GroovePages is GrooveFunnel’s website-building and sales-funnel software. It allows users to build complete websites and sales funnels either from scratch or using pre-made templates.
GrooveCheckout – GrooveCheckout is GrooveFunnel’s version of a checkout platform. It is basically a shopping cart software which combines sales and affiliate marketing.
Anyone can set up an online store that sells both digital and physical products if this tool is fully utilized. You can even get analytics on the most important aspects of your business.
GrooveAffiliate – Affiliate programs are important in any marketing tools and services. GooveFunnel’s Affiliate program works like most other Affiliate programs in that it allows affiliate marketers to sign up and promote your products.
This affiliate feature helps to keep track of affiliates, and manage all aspects that are relevant to the affiliate sphere. Kartra Vs Unbounce
GrooveMail – Groovemail is an autoresponder or CRM automation tool that helps you deal with your customer and marketing emails. This allows you to sequence automated emails, broadcast services, and promotions.
It can also send follow-up emails and automated broadcast emails.
GrooveKart: GrooveKart, a GrooveFunnels multifunctional digital marketing tool, is GrooveKart. You can create products or entire stores with its many features. GrooveKart, one of GrooveFunnel’s features, is not included in the free GrooveFunnel plan.
Groove Webinars – This feature allows you to develop and host evergreen webinars. These webinars can be automated, live, streamed on third-party websites (i.e., youtube or social media sites), or meetings.
GrooveBlog is a content editor that can be used on blogs. Basically, they are the GrooveFunnels version of a blogging feature. It allows users to create, edit, publish, and share blog posts about their brand, store, or products. It helps in SEO optimization a lot.
GrooveMember – This is the GrooveFunnels version for managing membership sites. It allows you to create free and upgraded accounts and host virtual summits and online courses. Offer dripped access to some of your content. Overall, it is a content management system for your membership sites.
GrooveVideo – GrooveFunnels believes videos are a huge boon for marketing. As such, the platform has a video hosting feature. You can customize and control your video (and the player) to match your brand and website.
GrooveProof- GrooveProof, a GrooveFunnels feature, is unique. It is a tool that is fully integrated with GrooveCheckout. It shows verified purchases to site visitors, which triggers the powerful impact of social proof.
GrooveDigital Academy – Since GrooveFunnels is a pretty new platform, it stands to reason that some potential platform users would be used in other platforms. These people might bring their own way of life to the platform. They may not be compatible.
GrooveDigital Academy aims to correct that. It is basically a tutorial resource for GrooveFunnel to help new users navigate the platform. It offers courses on how to use GroovePages, Groovemail, and other features.
Other Services – GrooveFunnel offers additional services that can only be purchased with a premium subscription. GroovePay (online merchant payment), GrooveAds, their own ad management system, GrooveSolos (trusted solo advertising bundles), and many more.
GrooveFunnels Benefits
Groovefunnels is a feature-rich all-in-one platform, and all of its features integrate well with each other
GrooveFunnels doesn’t require any coding knowledge.
It offers API and SDK to developers, so they can create extensions and plug-ins that integrate with the platform.
GrooveAcademy offers a variety of resources to assist you in getting to know GrooveFunnels.
This website was developed by a solid team with a great reputation in the eCommerce industry.
The platform offers a free plan that allows users to start immediately.
GrooveFunnels Price Point
GrooveFunnels pricing is surprising because they have a free option. To get started with working on the platform, you will not need to use any credit card. You only need to sign up on the site. From there you can start using GrooveFunnel’s various features. At a more limited capacity. Kartra Vs Unbounce
GrooveFunnels offers pricing options for both the Starter and Pro plans, in addition to their free option. It is recommended that you start with the Starter plan. This plan offers a great balance between price and feature availability. Meanwhile, the Pro plan is only recommended when you want to go all in on developing your business with the platform.
No Cost Plan
Starter Plan
Pro Plan
No cost
$99 per month
$299 per month
Up to 500 contacts
2,500 email sends every month
1 custom domain
25 Hosting Pages
Unlimited ecommerce stores
Unlimited products
Gateways: Stripe and GroovePay.
3% Platform fees
Five videos to host
Contacts up to 5000
Every month, 50,000 emails are sent
5 custom domains
250 Hosting Pages
Unlimited Groove subdomains
Unlimited ecommerce stores
Unlimitted Products
Unlimited gateways
Waived platform fees
5 team accounts
50 videos for hosting
Maximum of 30,000 contacts (an additional $100 per month for every 100,000 contacts).
Unlimited email sends every month
Unlimited custom domains
Unlimited hosting pages
Unlimited Groove subdomains
Unlimited ecommerce stores
Unlimited Products
Unlimited gateways
Platform fees waived
Unlimited team accounts
Unlimited video hosting
Unlimitless automated webinars
GrooveFunnels Cons and Pros
Pros
All-in-one platform that has all your marketing needs
You have the option of starting with a free version
Sells unlimited digital products
Proven professional-grade templates that helps layout your pages
Free hosting
Features its own CRM built in
Includes mobile App
Cons
Lacking on Integration capabilities when using the Free PLan
No team Collaboration capabilities Kartra Vs Unbounce
You can also find outdated videos on this platform
Some key features are missing from the free plan.
Why Use GrooveFunnels instead of Kartra
GrooveFunnels and Kartra are alike in more than one way. It is clear that both aim to help their customers conduct their online business at their best capacity. Their main difference can be distilled into two aspects: price and tenure.
Kartra may have been longer in the business and is more established, but GrooveFunnels is cheaper and has a free plan to start your business with.
It is better to determine what your business needs are and which platform can best address them. Only then should you choose which platform to go for.
Overall, choose GrooveFunnels if
You are an affiliate or digital marketer online
You wish to offer flexible webinars
You want to have access to the most up-to-date and scalable technology
You want a true all-in-one platform
You’re just starting an online business and don’t have the capital to invest.
Kartra is the better option if:
You want a tried and trusted brand
You want a tool open to more integrations on third-party tools and apps. Kartra Vs Unbounce
A complete campaign that integrates seamlessly would be preferable.
