Branding and marketing are two concepts one must master to grow their business. How you market your product in today’s fast-paced world is just as important as how it delivers quality content. Sometimes, it is even more important.
Since marketers discovered the extensive reach of internet advertising, things have always been different. It is no longer a niche interest that “geeks”, “nerds” and “techies,” but something the entire current generation can’t live without.
Any business owner who wants to sell their products should put their name out there. This is a simple decision that everyone makes when they start a business.
That said, DIY marketing can be pretty difficult, especially if the person doing the marketing does not have the right tools to do so.
Check this YouTube video out for a more visual review. This video is from the channel Business Growth, and should provide you with a thorough coverage of Kartra. After, be sure to check out the article below for something more comprehensive.
What’s Kartra? Kartra Sms
Kartra is a powerful all-in-one solution for marketing, selling, and delivering courses or products. Aside from that, certain companies have used the service for their online training courses.
Basically, Kartra is a marketing automation software created by Genesis digital that aims to bring your business up to the best it can do.
Kartra is a one-stop platform. You have all the tools you need. You can find everything from emails to calendars to help desks and lead generation on the platform. This eliminates the need for unnecessary integrations when you run an online course or a business online.
Kartra is also cloud-based. This allows businesses to launch and manage their platforms from anywhere and anytime. This means that as long as they upload their needed element to Kartra, they will not need the original field more or less.
This is why the platform is among the biggest and most well-known names out there regarding DIY online business marketing
Benefits of Using Kartra
- Kartra is an all-in-one marketing platform. Kartra can be used to sell both physical and digital products. You can also sell memberships or services through the platform.
- Kartra has a powerful drag-and-drop page builder with many features. This is perfect for building your landing pages, checkout pages, and other marketing pages you will need to sell your product.
- For those not used to designing pages, Kartra provides a huge selection of professional-looking templates. This lessens the time when designing your pages and lets you focus more on the business side if you want to.
- Kartra supports interactive elements to make your presentation engaging. Your videos can have a call-to-action, social shares and even a logo watermark. Closed captions can be added to your videos for greater accessibility.
- Kartra comes with built-in quizzes and surveys. This feature can be a fun way to gather data and get feedback from the audience.
- Split testing is a feature of Kartra. Split testing pages, emails and other elements can be done with up to four variations.
- Kartra’s strongest point is its Behavioral Adaptive Marketing (BAM) which helps you show the right pages depending on your target audience. You can hide or show content with this flexible tool.
Users can expect Kartra to have plenty of features, especially since they tout themselves as an all-in-one. These features should provide users with the tools and ability to manage an online or eCommerce business.
Kartras features include email marketing, lead generation, call to actions, making a call for action and even creating a lead-generating checkout webpage.
Kartra’s Checkouts feature is essential if you want to sell your products online.
This feature provides important services for online business. It allows users to sell unlimited quantities of digital and physical products. Kartra will allow you to sell them at multiple price points.
With their drag-and drop builder, users can create eye-catching checkout pages. It can even add to your customer’s shopping experience.
Kartra Pages and Page Builder
Although drag-and-drop builders seem to be a necessity for page builders, Kartra still manages to impress.
It has hundreds of beautiful designs. This allows users to design their websites in any way they want. Users can compose their designs that can tell would-be customers what their company is all about.
If you are someone who is not familiar with page design, there will be no need to fret. You will find a variety of eye-catching templates on the platform that have been professionally designed. All you have to do is choose from one of the templates and adjust the settings.
As for the domain, Kartra allows you to use your own. You can connect this to your website for one-click publishing.
Leads are essential in this industry. Aside from selling, generating leads is what people should do. One could argue that lead generation can be more important than sales. After all, the business is marketing. You can have more customers if you generate more leads.
As such, it is important to track your leads. Kartra has the tools to help you do this. Kartra Sms
The platform helps users view their leads and categorizes a store’s customers as tagged, paid customers, repeated, and more. Kartra users will have a lot of information and a better understanding of how their campaigns are performing.
If you want to know how customers are doing and how they are interacting with the website, you only need to look at these features.
Kartra Funnels and Campaigns
Sales funnels and campaigns are some of the more helpful tools to generate more leads. Kartra funnels and campaigns make the process easier for its users.
Kartra has created an ecosystem that links all elements together to create an effective and high-quality campaign. This is actually one of Kartra’s most important attributes. This is the reason why some people use the service.
Kartra mail is pretty advanced. It uses a behavior-based system to study customer behavior. Kartra Sms
From there, the platform sends marketing emails to customers as a follow-up. It checks on customers and bases their replies on how they are, making them feel valued. It helps to build a strong business-to-customer partnership.
This automated email system uses a split test intelligence which aids in generating subject lines and tracking conversions.
Worried that these emails will look boring? You don’t have to be worried about boring emails. Users can spice them up. Kartra allows you to add sections, content blocks and countdown timesrs to make your pages more engaging, appealing, and human.
They can even include testimonials and video thumbnails simply by dragging and dropping them into the email.
Kartra has a video hosting service. Video marketing is one of most effective ways to attract your audience and deliver information in a short time.
Kartra lets users set preferences for these videos. You can adjust the volume and appearance of these videos, as well as whether they should be left on autoplay. Kartra Sms
A watermark feature can be used to protect your intellectual property from being stolen or pirated.
These videos can be shared and posted via two options: embed them directly on websites or use a popup window to insert them.
Kartra Help Desks
Great customer service is a hallmark of a successful business. This is a sign that your business isn’t just about making money. This shows you care about your customers and the overall business.
Customer service is one of the key drivers of customer retention.
You can chat with your customer via email or phone, but nothing beats a tool that addresses customer problems.
Kartra has just what everyone needs. The robust ticketing system organizes and manages tickets according the department. This makes it easier for customers to track their queries and make them manageable. As a result, you can have helpful and timely customer service.
This helpdesk feature even allows you to add agents to your chat which can help you attend to problems that single representatives cannot resolve.
You can also create an FAQ section and save multiple replies to the same issues. Customers who prefer to solve the problem themselves can access a guide right from your business.
Forms are another tool that helps in lead generation. Kartra allows you to create eye-catching templates for forms. Although it may seem silly, this helps customers fill out forms.
Kartra offers tools to generate all opt-in forms.
Kartra also offers the option to autofill forms for people who find filling them out tedious (which many people agree with). This is especially useful for those who have filled out forms before.
Their form builder is also pretty flexible. Designers can add fields to their forms in an easy way. Kartra Sms
A system will classify the forms depending on the information they submitted forms give. As a bonus, these forms are GDPR-compliant and legally protected.
Affiliates help a lot in marketing. However, managing them could be a chore. Kartra’s answer to this problem is its management system.
It works by keeping all the affiliates selling products through their website in one place. It eliminates the need to visit different pages or link to check how your affiliates are doing.
Through the tool, users can see which products they are selling, how much they have earned as affiliates, and how many are reserving or finding your products through your affiliates.
You can even check the payment status of your affiliates through this management system. This allows you to track which affiliates have been paid, and what amount you should pay them.
The tool also helps you create commissions and milestones for affiliate payments.
Users can manage their clients and accounts using the Kartra Agency feature. You can even see all of the client information in your billing profiles.
This page is protected by a master login, which keeps all data safe from prying eyes.
Kartra also has its marketplace.
However, it is not a marketplace that sells products. It’s more like a job board where people can search for experts in their fields and hire them to manage their websites. You can also do the opposite and “sell yourself” by offering your services on the same platform.
This marketplace is divided into two sections: the “Experts for Hire” section, and the “Campaign Marketplace” section.
This is the section for experts to hire. Users will have access to other Kartra-approved users that other business people can hire to help run their pages or website.
They are not approved randomly. Rather, they are approved by the Kartra Admin to ensure their trustworthiness and expertise.
Users can also sell their campaigns on the Kartra marketplace. You can sell thousands of products from advertising and marketing campaigns to customer service campaigns and sales. Checking this marketplace might help users find something they don’t know they need.
Integrations and API
While Kartra is famous for its features (as listed above) and the fact that it is a one-stop shop, it does not mean that customers would want to use all of the tools that Kartra needs.
This does not mean that Kartra’s tools are inadequate. There will be times when users would rather do things the way they used to. Users sometimes find it difficult to move their entire business to another platform.
Kartra offers integrations and API to cater for these users. Different services and custom businesses are available in this industry. This enhances the user’s network and helps Kartra give its customers a run of their business more smoothly. Kartra Sms
It boasts many advanced features. It is expected that Kartra can have a higher price point than the usual businesses.
Kartra offers 4 pricing options. The majority of them are in the 3 digits except for the starter plan which is valued at $99. That said, it does offer a 14-day trial for $1.
Here are the Kartra pricing plans and what they offer.
|$99 per Month (Annual billing saves $240||$199 per Month (Annual billing saves $600||$299 per Month (Annual billing saves $840||$499 per month
(annual billing saves $499)
Kartra offers promos from now until the end. If you are looking for Kartra at a cheaper price, be sure to check out these sales and promos.
Kartra Pros and Cons
- Easy to use with intuitive user interface and very easy to pick up even for beginners
- These powerful features allow users to grow their business and page.
- Provides lots of premade resources that help make processes faster
- All-in-one software that eliminates the need to use other programs and softwares
- Provides native video hosting that is headache-free
- Some areas do not offer customization options
- High price and no trial.
- The loading times at the backend may be quite slow.
So why not get Karta? Overall, Verdict
Karta is a joy to use. It features features that are both user- and creator-friendly.
It makes managing a business easy and fun. It’s the best platform for managing my future eCommerce websites. It is just very convenient. I love their Helpdesk features as they make answering customer queries and problems less stress-inducing and hassle-free (except for major problems here and there).
The platform will be missed by me, especially as I have to close my business. Rest assured, once my new account is set up, I will be back using the platform. It is so much easier than before.
Kartra Frequently Asked Questions Kartra Sms
Kartra: Who should use it?
Kartra is a tool that anyone can use to start an online business.
Kartra is a great tool for course creators, coaches and consultants, as well as small online businesses and services.
Is Kartra Reliable?
Kartra is quite reliable.
The service has had an uptime of 99.9%. Kartra uses 10 of the most prestigious data centers in the world to host user accounts. Highly skilled sysadmins also maintain it to ensure the service does not suffer many problems.
Do I need my domain to Use Kartra?
Users don’t necessarily need their domain name when creating a sales funnel or using Kartra’s many features.
However, having your own domain can make running your business easier. Kartra is more focused on selling your products. It is not a full website builder. Unless, of course, you want a website whose URL includes Kartra in its name.
Are there any requirements for Kartra to be run on heavy hardware?
You can use Kartra with whatever device you want, provided it is connected to the internet and has the latest version of any major browser available (i.e., Chrome, Firefox, Opera, and Safari).
Kartra is software that is hosted in the cloud. The company hosts the whole software, and users do not need to download anything.