Branding and marketing are two concepts one must master to grow their business. How you market your product in today’s fast-paced world is just as important as how it delivers quality content. Sometimes it’s even more important.
Since marketers discovered the extensive reach of internet advertising, things have always been different. From just a niche hobby that “geeks,” “nerds,” and “techies” dabble in, it has become something that the current generation cannot live without.
Any business owner who wants to sell their products should put their name out there. It is such a no-brainer decision that it’s like one of the first things people do when just starting out.
However, DIY marketing can be quite difficult, especially if the person involved does not have the right tools.
Check this YouTube video out for a more visual review. It’s from the channel Business Growth and should give you a good coverage of Kartra. After, be sure to check out the article below for something more comprehensive.
What’s Kartra? Kartra Hibatc
Kartra is an all-in-one marketing and selling solution that can be used to market, sell, and deliver courses or products. Several companies also use the service to deliver online training courses.
Kartra, a marketing automation tool created by Genesis digital, is designed to help your business succeed.
Kartra is a one-stop platform. You have all the tools you need. The platform has everything you need, including email templates, calendars, help desks, and lead generation. This removes all the unnecessary integrations needed when running an online course or an online business
Kartra can also be used as a cloud-based service. This helps businesses create, launch, and manage their platforms wherever and whenever they are. They don’t need to upload any additional elements to Kartra.
The platform is a well-known name in DIY online marketing.
Benefits of Using Kartra
- Kartra is an all in one marketing platform. That means you can use Kartra to sell your physical and digital products. You can also sell memberships or services through the platform.
- Kartra has a powerful drag-and-drop page builder with many features. This page builder is ideal for creating landing pages, checkout pages, or any other pages that you need to market your product.
- For those not used to designing pages, Kartra provides a huge selection of professional-looking templates. This lessens the time when designing your pages and lets you focus more on the business side if you want to.
- Kartra supports interactive elements that make your presentation more engaging. Your videos can have a call-to-action, social shares and even a logo watermark. Closed captions can be added to your videos for greater accessibility.
- Kartra has a built-in surveys and quizzes feature. This feature can be a fun way to gather data and get feedback from the audience.
- Kartra has its own split testing feature. You can split test pages, emails, and other elements with up to 4 variations.
- Kartra’s strongest point is its Behavioral Adaptive Marketing (BAM) which helps you show the right pages depending on your target audience. This is a pretty flexible tool that allows you to hide or show content.
Users can expect Kartra to have plenty of features, especially since they tout themselves as an all-in-one. These features should provide users with the tools and ability to manage an online or eCommerce business.
Some of Kartras features are essential for online management, such as lead generation, email marketing, creating a call to action, and even making a lead-generating checkout page.
Kartra’s Checkouts feature is essential if you want to sell your products online.
This feature gives users important services needed when doing business online. First, it allows users to sell an unlimited number of products, whether digital or physical. You can sell them at different price points with Kartra.
With their drag-and drop builder, users can create eye-catching checkout pages. It can even add to your customer’s shopping experience.
Kartra Pages and Page Builder
While it seems like drag-and-drop builders are a requirement for page builders these days, Kartra still finds a way to impress.
It has hundreds of beautiful designs. It allows users to create their own websites. Users can compose their designs that can tell would-be customers what their company is all about.
You don’t have to be a professional in page design if you’re not familiar. The platform provides some eye-popping templates that are professionally made. All you have to do is choose from one of the templates and adjust the settings.
As for the domain, Kartra allows you to use your own. You can connect this to your website for one-click publishing.
In this business, leads are of the utmost importance. People should generate leads, not just sell. One could argue that lead generation can be more important than sales. After all, the business is marketing. You can have more customers if you generate more leads.
As such, it is important to track your leads. Kartra has the tools to help you do this. Kartra Hibatc
The platform helps users view their leads and categorizes a store’s customers as tagged, paid customers, repeated, and more. Kartra users will have a lot of information and a better understanding of how their campaigns are performing.
These features are all you need to see to find out how customers interact with your website.
Kartra Funnels & Campaigns
To generate more leads, sales funnels and campaigns can be very helpful. Kartra campaigns and funnels make it easier for users.
Kartra has built an ecosystem that connects all the elements to create an excellent and effective campaign. This is actually one of Kartra’s most important attributes. This is the reason why some people use the service.
Kartra mail is quite advanced. It uses a behavior-based system to study customer behavior. Kartra Hibatc
From there, the platform sends marketing emails to customers as a follow-up. It monitors customers and bases customer replies on their individual characteristics, making them feel valued. Thus it helps build a good business-to-customer relationship.
This automated email system uses a split test intelligence which aids in generating subject lines and tracking conversions.
Are you worried that boring emails might appear? You don’t have to be worried about boring emails. Users can spice them up. Kartra offers a range of sections, content blocks, and countdown timers to make them more appealing, engaging, and human.
They can even include testimonials and video thumbnails simply by dragging and dropping them into the email.
Kartra has a video hosting service. After all, video marketing is one of the more effective strategies to entice your audience or deliver information in the shortest amount of time.
Kartra lets users set preferences for these videos. Whether they should remain on autoplay, adjust the sound volume, or change how it looks. Kartra Hibatc
For those worried about their videos being stolen and pirated, a watermark feature will mark your intellectual property.
These videos can be shared and posted via two options: embed them directly on websites or use a popup window to insert them.
Kartra Help Desks
One of the hallmarks of a great business is great customer service. This shows that your business is not all about money. It shows that you care for your customers and your overall business.
Customer service is one of the key drivers of customer retention.
You can chat with your customer via email or phone, but nothing beats a tool that addresses customer problems.
Kartra has just what everyone needs. It has a robust ticketing system that manages and organizes tickets according to which department is concerned. This makes customer queries easier to track and manage. This allows you to provide prompt and helpful customer service.
This helpdesk feature even allows you to add agents to your chat which can help you attend to problems that single representatives cannot resolve.
You can also create an FAQ section and save multiple replies to the same issues. Customers who prefer to solve the problem themselves can access a guide right from your business.
Another tool to help with lead generation is the form. In the case of Kartra, you can design eye-catching designed templates for forms. This might be a silly thing to do, but in the end, it helps fill up forms, a little enjoyable or interesting in the customer’s shoes.
All opt-in forms can be generated using the tools that Kartra provides.
Kartra also offers the option to autofill forms for people who find filling them out tedious (which many people agree with). This is especially useful for those who have filled out forms before.
The form builder can be used in many ways. It gives designers the ability to add additional fields to the form in a hassle-free way. Kartra Hibatc
A system will classify the forms depending on the information they submitted forms give. These forms are legally protected and GDPR compliant.
Affiliates help a lot in marketing. However, managing them could be a chore. Kartra’s management system is the solution to this problem.
It works by keeping all the affiliates selling products through their website in one place. With it, there is no need to look at different pages and links just to see how your affiliates are doing.
Through the tool, users can see which products they are selling, how much they have earned as affiliates, and how many are reserving or finding your products through your affiliates.
You can even check the payment status of your affiliates through this management system. This helps you track which one has already been paid and how much you should pay certain affiliates.
The tool also helps you create commissions and milestones for affiliate payments.
The Kartra Agency feature helps users manage clients and their accounts through the system itself. It even shows all the important information about clients in their billing profiles.
Of course, this page is secured by a master login to keep all this data safe from malicious eyes.
Kartra also has its marketplace.
It isn’t a marketplace for selling products. It’s more like a job board where people can search for experts in their fields and hire them to manage their websites. You can also do the opposite and “sell yourself” by offering your services on the same platform.
This marketplace is divided into two sections: the “Experts for Hire” section, and the “Campaign Marketplace” section.
The experts for hire section is where the marketplace mentioned above operates. Kartra-approved users will be able to access other users to help them run their websites or pages.
These people are not just approved willy-nilly. They are rather approved by Kartra Admin to prove their expertise and trustworthiness.
Meanwhile, the Kartra campaign marketplace is the place where users go if they want to market and sell campaigns that they have made. Users can buy and sell thousands of products here, from advertising and marketing campaigns to sales and customer experience campaigns. This marketplace may help users to find the product they are looking for.
Integrations and API
While Kartra is famous for its features (as listed above) and the fact that it is a one-stop shop, it does not mean that customers would want to use all of the tools that Kartra needs.
This does not mean that Kartra’s tools are inadequate. Rather, there will be times when users prefer how they did things before. Sometimes, users find it a pain to migrate the entirety of their business from one platform to another.
To cater to these users, Kartra allows integrations and API. Different services and custom businesses are available in this industry. This enhances the user’s network and helps Kartra give its customers a run of their business more smoothly. Kartra Hibatc
With its multitudes of advanced features. Kartra is expected to have a higher pricing point than other businesses.
Kartra offers 4 pricing options. The majority of them are in the 3 digits except for the starter plan which is valued at $99. That said, it does offer a 14-day trial for $1.
Here are the Kartra pricing plans and what they offer.
|$99 per Month (Annual billing saves $240||$199 per month (annual billing saves $600)||$299 per month (annual billing saves $840)||$499 per month
Annual billing is $499 less
Kartra offers promos from now until the end. Watch out for these promos and sales if you want to get Kartra at a lower price.
Kartra Pros and Cons
- It is easy to use, intuitive interface, and simple to learn even for beginners
- These powerful features allow users to grow their business and page.
- Provides lots of premade resources that help make processes faster
- All-in-one software that eliminates the need to use other programs and softwares
- Native video hosting that is hassle-free
- Some areas lack customization options
- Pretty high price point and trial is not even free
- The loading times at the backend may be quite slow.
So Why Get Karta? Overall, Verdict
Karta has been a pleasure to use. It has features that were designed with users and creators in mind.
The platform makes running a business very fun and relaxed. And I can’t imagine running my future eCommerce sites without it. It’s very easy to use. Their Helpdesk features make it less stressful and more hassle-free to answer customer questions and solve problems (except for some major issues).
The platform will be missed by me, especially as I have to close my business. Rest assured, once my new account is set up, I will be back using the platform. It is so much easier than before.
Kartra’s Frequently Asked Questions Kartra Hibatc
Kartra: Who should use it?
Kartra is a tool that anyone can use to start an online business.
Kartra is a great tool for course creators, coaches and consultants, as well as small online businesses and services.
Is Kartra Reliable?
Kartra is pretty reliable.
The service has had an uptime of 99.9%. This was done because Kartra uses one of the world’s top 10 data centers to host their user accounts. It is also maintained by highly skilled sysadmins to make sure that the service doesn’t suffer from many problems.
What domain do I need to use Kartra?
Users don’t necessarily need their domain name when creating a sales funnel or using Kartra’s many features.
However, having your own domain can make running your business easier. Remember that Kartra focuses more on marketing your products. It is not a full website builder. Unless, of course, you want a website whose URL includes Kartra in its name.
Are there any requirements for Kartra to be run on heavy hardware?
Kartra can be used with any device, as long as it is connected to an internet connection and runs the most recent version of any major browser (e.g. Chrome, Firefox and Opera).
Kartra is software that is hosted in the cloud. The entire software is hosted by the company, so users don’t need to download it.