To grow a business, branding and marketing must be understood. How you market your product in today’s fast-paced world is just as important as how it delivers quality content. Sometimes it’s even more important.
Since marketers discovered the extensive reach of internet advertising, things have always been different. From just a niche hobby that “geeks,” “nerds,” and “techies” dabble in, it has become something that the current generation cannot live without.
This is why any business owner looking to sell their products would be wise to put their names out there. This is a simple decision that everyone makes when they start a business.
However, DIY marketing can be quite difficult, especially if the person involved does not have the right tools.
Before you read on, just in case you prefer a more visual review, check this YouTube video out. This video is from the channel Business Growth, and should provide you with a thorough coverage of Kartra. For more information, please refer to the article below.
What’s Kartra? How To Configure Your Webhook In Kartra
Kartra is a powerful all-in-one solution for marketing, selling, and delivering courses or products. Aside from that, certain companies have used the service for their online training courses.
Basically, Kartra is a marketing automation software created by Genesis digital that aims to bring your business up to the best it can do.
The best thing about Kartra is that it is an all-in-one platform. It has all the tools built in. The platform has everything you need, including email templates, calendars, help desks, and lead generation. This eliminates the need for unnecessary integrations when you run an online course or a business online.
Kartra can also be used as a cloud-based service. This allows businesses to launch and manage their platforms from anywhere and anytime. They don’t need to upload any additional elements to Kartra.
The platform is a well-known name in DIY online marketing.
Kartra has many benefits
- Kartra is an all in one marketing platform. That means you can use Kartra to sell your physical and digital products. You can also sell memberships or services through the platform.
- Kartra’s drag-and-drop page creator is powerful and has many features. This is perfect for building your landing pages, checkout pages, and other marketing pages you will need to sell your product.
- Kartra offers a wide range of templates that look professional for those who aren’t familiar with designing pages. This lessens the time when designing your pages and lets you focus more on the business side if you want to.
- Kartra supports interactive elements to make your presentation engaging. You can include a call to action, show social shares, and even add a logo watermark to your videos. Closed captions can be added to your videos for greater accessibility.
- Kartra has a built-in surveys and quizzes feature. This feature can be a fun way to gather data and get feedback from the audience.
- Split testing is a feature of Kartra. Split testing pages, emails and other elements can be done with up to four variations.
- Kartra’s strength is its Behavioral Adaptive marketing (BAM), which allows you to show the right pages according to your target audience. You can hide or show content with this flexible tool.
Users can expect Kartra to have plenty of features, especially since they tout themselves as an all-in-one. These features should give users the ability and tools needed to run a good eCommerce or online business.
Kartras features include email marketing, lead generation, call to actions, making a call for action and even creating a lead-generating checkout webpage.
Kartra’s Checkouts feature is essential if you want to sell your products online.
This feature gives users important services needed when doing business online. First, it allows users to sell an unlimited number of products, whether digital or physical. You can sell them at different price points with Kartra.
This feature allows users to build eye-popping checkout pages with their drag-and-drop builder. It can even add to your customer’s shopping experience.
Kartra Pages and Page Builder
Although drag-and-drop builders seem to be a necessity for page builders, Kartra still manages to impress.
First of all, it has hundreds of wonderful designs available for use. It allows users to create their own websites. The user can create designs that tell potential customers about their company.
If you are someone who is not familiar with page design, there will be no need to fret. You will find a variety of eye-catching templates on the platform that have been professionally designed. You only have to choose one of these templates, tweak the settings, and you are done.
Kartra lets you use your domain. You can connect this to your website for one-click publishing.
In this business, leads are of the utmost importance. Aside from selling, generating leads is what people should do. One could argue that lead generation can be more important than sales. Marketing is the backbone of a business. You can have more customers if you generate more leads.
It is therefore important to keep track of your leads. Kartra has the tools to help you do this. How To Configure Your Webhook In Kartra
It allows users to view their leads and categorize customers in a store as repeated, tagged, paid customers and repeated. This will give Kartra users a wealth of knowledge and a good overall outlook on how their campaigns are working.
These features are all you need to see to find out how customers interact with your website.
Kartra Funnels & Campaigns
Sales funnels and campaigns are some of the more helpful tools to generate more leads. Kartra campaigns and funnels make it easier for users.
Kartra has built an ecosystem that connects all the elements to create an excellent and effective campaign. In fact, this is one of the most important features of Kartra. For some, this is why they avail of the service in the first place.
Kartra mail is quite advanced. It uses a behavior-based system to study customer behavior. How To Configure Your Webhook In Kartra
From there, the platform sends marketing emails to customers as a follow-up. It checks on customers and bases their replies on how they are, making them feel valued. It helps to build a strong business-to-customer partnership.
This automated email system uses a split test intelligence which aids in generating subject lines and tracking conversions.
Are you worried that boring emails might appear? No need, as users can spice them up themselves. Kartra offers a range of sections, content blocks, and countdown timers to make them more appealing, engaging, and human.
They can even include testimonials and video thumbnails simply by dragging and dropping them into the email.
Kartra offers a video hosting service. Video marketing is one of most effective ways to attract your audience and deliver information in a short time.
Kartra allows users to decide on preferences for these videos. You can adjust the volume and appearance of these videos, as well as whether they should be left on autoplay. How To Configure Your Webhook In Kartra
A watermark feature can be used to protect your intellectual property from being stolen or pirated.
These videos can be shared and posted via two options: embed them directly on websites or use a popup window to insert them.
Kartra Help Desks
One of the hallmarks of a great business is great customer service. This shows that your business is not all about money. This shows you care about your customers and the overall business.
In fact, one of the main driving forces of customer retention is customer service.
You can chat with your customer via email or phone, but nothing beats a tool that addresses customer problems.
Kartra has just what everyone needs. The robust ticketing system organizes and manages tickets according the department. This makes it easier for customers to track their queries and make them manageable. This allows you to provide prompt and helpful customer service.
This helpdesk feature even allows you to add agents to your chat which can help you attend to problems that single representatives cannot resolve.
You can also create an FAQ section and save multiple replies to the same issues. That way, customers who would rather solve the issue independently can have a guide straight from your business itself.
Another tool to help with lead generation is the form. Kartra allows you to create eye-catching templates for forms. This might be a silly thing to do, but in the end, it helps fill up forms, a little enjoyable or interesting in the customer’s shoes.
Kartra offers tools to generate all opt-in forms.
Also, for those who find filling up forms pretty mind-numbing (which many people agree to), Kartra gives the option to auto-fill, especially to those who have already filled out a form before.
Their form builder is also pretty flexible. It gives designers the ability to add additional fields to the form in a hassle-free way. How To Configure Your Webhook In Kartra
A system will classify the forms depending on the information they submitted forms give. As a bonus, these forms are GDPR-compliant and legally protected.
Affiliates help a lot in marketing. However, managing them could be a chore. Kartra’s management system is the solution to this problem.
It works by keeping all the affiliates selling products through their website in one place. With it, there is no need to look at different pages and links just to see how your affiliates are doing.
The tool allows users to see what products they sell, how much they have earned through affiliates, as well as how many people are finding or reserving your products through your associates.
You can even check the payment status of your affiliates through this management system. This allows you to track which affiliates have been paid, and what amount you should pay them.
This tool can also be used to create milestones and commissions for affiliate payments.
Users can manage their clients and accounts using the Kartra Agency feature. It even shows all the important information about clients in their billing profiles.
This page is protected by a master login, which keeps all data safe from prying eyes.
Kartra also has its own marketplace.
However, it is not a marketplace that sells products. It’s more like a job board where people can search for experts in their fields and hire them to manage their websites. You can also “sell yourself” on the same platform by offering your services.
This marketplace is divided into two sections: the “Experts for Hire” section, and the “Campaign Marketplace” section.
The experts for hire section is where the marketplace mentioned above operates. Kartra-approved users will be able to access other users to help them run their websites or pages.
These people are not just approved willy-nilly. Rather, they are approved by the Kartra Admin to ensure their trustworthiness and expertise.
Users can also sell their campaigns on the Kartra marketplace. You can sell thousands of products from advertising and marketing campaigns to customer service campaigns and sales. This marketplace may help users to find the product they are looking for.
API and Integration
Kartra is well-known for its features and being a one stop shop, but that does not mean customers will want to use every tool Kartra offers.
However, this does not mean Kartra’s tools lack quality. Rather, there will be times when users prefer how they did things before. Users sometimes find it difficult to move their entire business to another platform.
Kartra offers integrations and API to cater for these users. for different services and customized businesses in the industry. This enhances the user’s network and helps Kartra give its customers a run of their business more smoothly. How To Configure Your Webhook In Kartra
It boasts many advanced features. It is expected that Kartra can have a higher price point than the usual businesses.
Kartra offers 4 pricing options. Most of them are in the 3 digits, except for the starter plan, valued at $99. It does however offer a free 14-day trial worth $1.
Here are the Kartra pricing plans and what they offer.
|$99 per Month (Annual billing saves $240||$199 per Month (Annual billing saves $600||$299 per Month (Annual billing saves $840||$499 per month
(annual billing saves $499)
That said, Kartra does offer promos from time to time. If you are looking for Kartra at a cheaper price, be sure to check out these sales and promos.
Kartra Pros and Cons
- Easy to use with intuitive user interface and very easy to pick up even for beginners
- These powerful features allow users to grow their business and page.
- Provides lots of premade resources that help make processes faster
- All-in-one solution that removes the need for other programs and softwares
- Native video hosting that is hassle-free
- Some areas lack customization options
- Pretty high price point and trial is not even free
- Loading times at the backend can be relatively slow.
So Why Get Karta? Overall, Verdict
Karta has been a pleasure to use. It features features that are both user- and creator-friendly.
It makes managing a business easy and fun. And I can’t imagine running my future eCommerce sites without it. It is just very convenient. I love their Helpdesk features as they make answering customer queries and problems less stress-inducing and hassle-free (except for major problems here and there).
I will miss using the platform, especially since I need to close my business a bit. Rest assured, once my new account is set up, I will be back using the platform. It is so much easier than before.
Kartra’s Frequently Asked Questions How To Configure Your Webhook In Kartra
Who Should Use Kartra?
Kartra is a tool that anyone can use to start an online business.
From course creators, coaches, consultants, small online services and businesses, and even marketing agencies will find Kartra very useful.
Is Kartra Reliable?
Kartra is quite reliable.
Service uptime has been 99.9%. Kartra uses 10 of the most prestigious data centers in the world to host user accounts. Highly skilled sysadmins also maintain it to ensure the service does not suffer many problems.
What domain do I need to use Kartra?
Users don’t necessarily need their domain name when creating a sales funnel or using Kartra’s many features.
However, having your own domain can make running your business easier. Remember that Kartra focuses more on marketing your products. It’s not a complete website builder. Unless, of course, you want a website whose URL includes Kartra in its name.
Are there any requirements for Kartra to be run on heavy hardware?
Kartra can be used with any device, as long as it is connected to an internet connection and runs the most recent version of any major browser (e.g. Chrome, Firefox and Opera).
Kartra is software that is hosted in the cloud. The company hosts the whole software, and users do not need to download anything.