Branding and marketing are two concepts one must master to grow their business. In our fast-paced world, how you sell your product is as important as delivering good content or products. Sometimes it’s even more important.
Since marketers discovered the extensive reach of internet advertising, things have always been different. From just a niche hobby that “geeks,” “nerds,” and “techies” dabble in, it has become something that the current generation cannot live without.
This is why any business owner looking to sell their products would be wise to put their names out there. This is a simple decision that everyone makes when they start a business.
However, DIY marketing can be quite difficult, especially if the person involved does not have the right tools.
Before you read on, just in case you prefer a more visual review, check this YouTube video out. It’s from the channel Business Growth and should give you a good coverage of Kartra. For more information, please refer to the article below.
What’s Kartra? Facebook Lead Ads Kartra Integration
Kartra is an all-in-one marketing and selling solution that can be used to market, sell, and deliver courses or products. Aside from that, certain companies have used the service for their online training courses.
Basically, Kartra is a marketing automation software created by Genesis digital that aims to bring your business up to the best it can do.
The best thing about Kartra is that it is an all-in-one platform. It has all the tools built in. You can find everything from emails to calendars to help desks and lead generation on the platform. This eliminates the need for unnecessary integrations when you run an online course or a business online.
Kartra is also cloud-based. This helps businesses create, launch, and manage their platforms wherever and whenever they are. They don’t need to upload any additional elements to Kartra.
The platform is a well-known name in DIY online marketing.
Benefits of Using Kartra
- Kartra is an all-in-one marketing platform. That means you can use Kartra to sell your physical and digital products. Besides that, you can use the platform to sell memberships and services.
- Kartra’s drag-and-drop page creator is powerful and has many features. This page builder is ideal for creating landing pages, checkout pages, or any other pages that you need to market your product.
- For those not used to designing pages, Kartra provides a huge selection of professional-looking templates. This reduces time spent designing pages and allows you to focus on your business side, if desired.
- Kartra supports interactive elements that make your presentation more engaging. Your videos can have a call-to-action, social shares and even a logo watermark. Closed captions can be added to your videos for greater accessibility.
- Kartra has a built-in surveys and quizzes feature. This can be an engaging way of gathering data and collecting audience feedback.
- Split testing is a feature of Kartra. Split testing pages, emails and other elements can be done with up to four variations.
- Kartra’s strongest point is its Behavioral Adaptive Marketing (BAM) which helps you show the right pages depending on your target audience. You can hide or show content with this flexible tool.
Kartra is touted as an all-in one platform and users can expect a lot of features. These features should provide users with the tools and ability to manage an online or eCommerce business.
Kartras features include email marketing, lead generation, call to actions, making a call for action and even creating a lead-generating checkout webpage.
Kartra’s Checkouts feature is essential if you want to sell your products online.
This feature provides important services for online business. It allows users to sell unlimited quantities of digital and physical products. Kartra will allow you to sell them at multiple price points.
This feature allows users to build eye-popping checkout pages with their drag-and-drop builder. It can even add to your customer’s shopping experience.
Kartra Pages and Page Builder
Although drag-and-drop builders seem to be a necessity for page builders, Kartra still manages to impress.
First of all, it has hundreds of wonderful designs available for use. This allows users to design their websites in any way they want. Users can compose their designs that can tell would-be customers what their company is all about.
You don’t have to be a professional in page design if you’re not familiar. You will find a variety of eye-catching templates on the platform that have been professionally designed. You only have to choose one of these templates, tweak the settings, and you are done.
As for the domain, Kartra allows you to use your own. You can connect this to your website for one-click publishing.
Leads are essential in this industry. People should generate leads, not just sell. In fact, one could argue that lead generation is far more important than making sales. After all, the business is marketing. You can have more customers if you generate more leads.
It is therefore important to keep track of your leads. Luckily, Kartra just has the tool to do that. Facebook Lead Ads Kartra Integration
It allows users to view their leads and categorize customers in a store as repeated, tagged, paid customers and repeated. Kartra users will have a lot of information and a better understanding of how their campaigns are performing.
These features are all you need to see to find out how customers interact with your website.
Kartra Funnels and Campaigns
Sales funnels and campaigns are some of the more helpful tools to generate more leads. Kartra funnels and campaigns make the process easier for its users.
Kartra has created an ecosystem that links all elements together to create an effective and high-quality campaign. This is actually one of Kartra’s most important attributes. For some, this is why they avail of the service in the first place.
Kartra mail is quite advanced. It uses a behavior-based system to study customer behavior. Facebook Lead Ads Kartra Integration
From there, the platform sends marketing emails to customers as a follow-up. It checks on customers and bases their replies on how they are, making them feel valued. Thus it helps build a good business-to-customer relationship.
Split test intelligence is used to generate subject lines and track conversions.
Are you worried that boring emails might appear? You don’t have to be worried about boring emails. Users can spice them up. Kartra offers a range of sections, content blocks, and countdown timers to make them more appealing, engaging, and human.
You can also include video thumbnails and testimonials by simply dragging them into an email.
Kartra offers a video hosting service. Video marketing is one of most effective ways to attract your audience and deliver information in a short time.
Kartra lets users set preferences for these videos. Whether they should remain on autoplay, adjust the sound volume, or change how it looks. Facebook Lead Ads Kartra Integration
For those worried about their videos being stolen and pirated, a watermark feature will mark your intellectual property.
These videos can be shared and posted via two options: embed them directly on websites or use a popup window to insert them.
Kartra Help Desks
One of the hallmarks of a great business is great customer service. This is a sign that your business isn’t just about making money. This shows you care about your customers and the overall business.
Customer service is one of the key drivers of customer retention.
While you can care for your customer through chat, email, or phone, nothing beats a specialized tool that caters to customer issues.
Kartra offers everything that everyone needs. It has a robust ticketing system that manages and organizes tickets according to which department is concerned. This makes customer queries easier to track and manage. This allows you to provide prompt and helpful customer service.
You can even add agents to your chat to help you solve problems that only one representative cannot.
You can even create a FAQ section or save repeated replies to common issues. Customers who prefer to solve the problem themselves can access a guide right from your business.
Forms are another tool that helps in lead generation. In the case of Kartra, you can design eye-catching designed templates for forms. This might be a silly thing to do, but in the end, it helps fill up forms, a little enjoyable or interesting in the customer’s shoes.
All opt-in forms can be generated using the tools that Kartra provides.
Also, for those who find filling up forms pretty mind-numbing (which many people agree to), Kartra gives the option to auto-fill, especially to those who have already filled out a form before.
Their form builder is also pretty flexible. Designers can add fields to their forms in an easy way. Facebook Lead Ads Kartra Integration
The system will classify forms based on the information that they have provided. These forms are legally protected and GDPR compliant.
Affiliates help a lot in marketing. However, managing them could be a chore. Kartra’s answer to this problem is its management system.
It works by keeping all the affiliates selling products through their website in one place. It eliminates the need to visit different pages or link to check how your affiliates are doing.
Through the tool, users can see which products they are selling, how much they have earned as affiliates, and how many are reserving or finding your products through your affiliates.
You can even check the payment status of your affiliates through this management system. This allows you to track which affiliates have been paid, and what amount you should pay them.
The tool also helps you create commissions and milestones for affiliate payments.
Users can manage their clients and accounts using the Kartra Agency feature. You can even see all of the client information in your billing profiles.
This page is protected by a master login, which keeps all data safe from prying eyes.
Kartra also has its own marketplace.
It isn’t a marketplace for selling products. Rather, it’s like a job site where people can look for experts in their field and hire them to manage their website. You can also do the opposite and “sell yourself” by offering your services on the same platform.
This marketplace is divided into the “Experts for Hire” section and the “Campaign Marketplace section”
This is the section for experts to hire. Kartra-approved users will be able to access other users to help them run their websites or pages.
They are not approved randomly. They are rather approved by Kartra Admin to prove their expertise and trustworthiness.
Users can also sell their campaigns on the Kartra marketplace. Users can buy and sell thousands of products here, from advertising and marketing campaigns to sales and customer experience campaigns. Checking this marketplace might help users find something they don’t know they need.
API and Integration
While Kartra is famous for its features (as listed above) and the fact that it is a one-stop shop, it does not mean that customers would want to use all of the tools that Kartra needs.
However, this does not mean Kartra’s tools lack quality. Rather, there will be times when users prefer how they did things before. Sometimes, users find it a pain to migrate the entirety of their business from one platform to another.
To cater to these users, Kartra allows integrations and API. Different services and custom businesses are available in this industry. This enhances the user’s network and helps Kartra give its customers a run of their business more smoothly. Facebook Lead Ads Kartra Integration
With its multitudes of advanced features. Kartra is expected to have a higher pricing point than other businesses.
Kartra offers 4 pricing options. The majority of them are in the 3 digits except for the starter plan which is valued at $99. That said, it does offer a 14-day trial for $1.
Here are the Kartra pricing plans and what they offer.
|$99 per month (annual billing saves $240)
|$199 per Month (Annual billing saves $600
|$299 per month (annual billing saves $840)
|$499 per month
(annual billing saves $499)
Kartra offers promos from now until the end. Watch out for these promos and sales if you want to get Kartra at a lower price.
Kartra Pros and Con
- Easy to use with intuitive user interface and very easy to pick up even for beginners
- Powerful features that help users develop their page and business to the best that they can be
- Provides lots of premade resources that help make processes faster
- All-in-one solution that removes the need for other programs and softwares
- Provides native video hosting that is headache-free
- Some areas lack customization options
- High price and no trial.
- Loading times at the backend can be relatively slow.
So Why Get Karta? Overall, Verdict
Karta is a joy to use. It has features that were designed with users and creators in mind.
The platform makes running a business very fun and relaxed. It’s the best platform for managing my future eCommerce websites. It’s very easy to use. I love their Helpdesk features as they make answering customer queries and problems less stress-inducing and hassle-free (except for major problems here and there).
The platform will be missed by me, especially as I have to close my business. Rest assured, once my new account is set up, I will be back using the platform. It is so much easier than before.
Kartra Frequently Asked Questions Facebook Lead Ads Kartra Integration
Who Should Use Kartra?
Kartra is a tool that anyone can use to start an online business.
From course creators, coaches, consultants, small online services and businesses, and even marketing agencies will find Kartra very useful.
Is Kartra Reliable?
Kartra is quite reliable.
Service uptime has been 99.9%. Kartra uses 10 of the most prestigious data centers in the world to host user accounts. Highly skilled sysadmins also maintain it to ensure the service does not suffer many problems.
Do I need my domain to Use Kartra?
When creating a sales funnel, or using Kartra’s many features, users don’t necessarily have to use their domain name.
However, having your own domain can make running your business easier. Remember that Kartra focuses more on marketing your products. It is not a full website builder. Unless, of course, you want a website whose URL includes Kartra in its name.
Are there any requirements for Kartra to be run on heavy hardware?
Kartra can be used with any device, as long as it is connected to an internet connection and runs the most recent version of any major browser (e.g. Chrome, Firefox and Opera).
Kartra is software hosted in the cloud. The company hosts the whole software, and users do not need to download anything.