Branding and marketing are two concepts one must master to grow their business. In our fast-paced world, how you sell your product is as important as delivering good content or products. Sometimes, it is even more important.
Since marketers discovered the extensive reach of internet advertising, things have always been different. It is no longer a niche interest that “geeks”, “nerds” and “techies,” but something the entire current generation can’t live without.
This is why any business owner looking to sell their products would be wise to put their names out there. It is such a no-brainer decision that it’s like one of the first things people do when just starting out.
However, DIY marketing can be quite difficult, especially if the person involved does not have the right tools.
Enter Kartra.
Before you read on, just in case you prefer a more visual review, check this YouTube video out. This video is from the channel Business Growth, and should provide you with a thorough coverage of Kartra. After, be sure to check out the article below for something more comprehensive.
What’s Kartra? Adpage Vs Kartra
Kartra is a powerful all-in-one solution for marketing, selling, and delivering courses or products. Aside from that, certain companies have used the service for their online training courses.
Basically, Kartra is a marketing automation software created by Genesis digital that aims to bring your business up to the best it can do.
Kartra is a one-stop platform. It has all the tools built in. You can find everything from emails to calendars to help desks and lead generation on the platform. This eliminates the need for unnecessary integrations when you run an online course or a business online.
Kartra can also be used as a cloud-based service. This allows businesses to launch and manage their platforms from anywhere and anytime. This means that as long as they upload their needed element to Kartra, they will not need the original field more or less.
The platform is a well-known name in DIY online marketing.
Benefits of Using Kartra
Kartra is an all-in-one marketing platform. Kartra can be used to sell both physical and digital products. You can also sell memberships or services through the platform.
Kartra has a powerful drag-and-drop page builder with many features. This page builder is ideal for creating landing pages, checkout pages, or any other pages that you need to market your product.
Kartra offers a wide range of templates that look professional for those who aren’t familiar with designing pages. This lessens the time when designing your pages and lets you focus more on the business side if you want to.
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Kartra supports interactive elements that make your presentation more engaging. Your videos can have a call-to-action, social shares and even a logo watermark. For added accessibility, you can add closed captions to them.
Kartra has a built-in surveys and quizzes feature. This feature can be a fun way to gather data and get feedback from the audience.
Split testing is a feature of Kartra. You can split test pages, emails, and other elements with up to 4 variations.
Kartra’s strength is its Behavioral Adaptive marketing (BAM), which allows you to show the right pages according to your target audience. This is a pretty flexible tool that allows you to hide or show content.
Kartra is touted as an all-in one platform and users can expect a lot of features. These features should give users the ability and tools needed to run a good eCommerce or online business.
Some of Kartras features are essential for online management, such as lead generation, email marketing, creating a call to action, and even making a lead-generating checkout page.
Kartra Checkouts
Kartra’s Checkouts function is vital if you wish to sell products online.
This feature provides important services for online business. It allows users to sell unlimited quantities of digital and physical products. You can sell them at different price points with Kartra.
This feature allows users to build eye-popping checkout pages with their drag-and-drop builder. This feature can also enhance your customer’s shopping experience.
Kartra Pages and Page Builder
Although drag-and-drop builders seem to be a necessity for page builders, Kartra still manages to impress.
First of all, it has hundreds of wonderful designs available for use. It allows users to create their own websites. The user can create designs that tell potential customers about their company.
You don’t have to be a professional in page design if you’re not familiar. The platform provides some eye-popping templates that are professionally made. All you have to do is choose from one of the templates and adjust the settings.
Kartra lets you use your domain. You can connect this to your website for one-click publishing.
Kartra Leads
In this business, leads are of the utmost importance. People should generate leads, not just sell. One could argue that lead generation can be more important than sales. Marketing is the backbone of a business. The more leads you make, the more potential customers you have.
It is therefore important to keep track of your leads. Luckily, Kartra just has the tool to do that. Adpage Vs Kartra
It allows users to view their leads and categorize customers in a store as repeated, tagged, paid customers and repeated. Kartra users will have a lot of information and a better understanding of how their campaigns are performing.
If you want to know how customers are doing and how they are interacting with the website, you only need to look at these features.
Kartra Funnels and Campaigns
To generate more leads, sales funnels and campaigns can be very helpful. Kartra campaigns and funnels make it easier for users.
Kartra has created an ecosystem that links all elements together to create an effective and high-quality campaign. In fact, this is one of the most important features of Kartra. This is the reason why some people use the service.
Kartra Mail
Kartra mail is pretty advanced. It uses a behavior-based system to study customer behavior. Adpage Vs Kartra
The platform then sends follow-up emails to customers. It monitors customers and bases customer replies on their individual characteristics, making them feel valued. Thus it helps build a good business-to-customer relationship.
Split test intelligence is used to generate subject lines and track conversions.
Are you worried that boring emails might appear? You don’t have to be worried about boring emails. Users can spice them up. Kartra offers a range of sections, content blocks, and countdown timers to make them more appealing, engaging, and human.
You can also include video thumbnails and testimonials by simply dragging them into an email.
Kartra Videos
Kartra has a video hosting service. Video marketing is one of most effective ways to attract your audience and deliver information in a short time.
Kartra allows users to decide on preferences for these videos. Whether they should remain on autoplay, adjust the sound volume, or change how it looks. Adpage Vs Kartra
A watermark feature can be used to protect your intellectual property from being stolen or pirated.
As for sharing and posting these videos, users can embed them straight on webpages or plug them in through a pop-up window that appears after a few seconds.
Kartra Help Desks
Great customer service is a hallmark of a successful business. This shows that your business is not all about money. It shows that you care for your customers and your overall business.
In fact, one of the main driving forces of customer retention is customer service.
You can chat with your customer via email or phone, but nothing beats a tool that addresses customer problems.
Kartra offers everything that everyone needs. It has a robust ticketing system that manages and organizes tickets according to which department is concerned. This makes it easier for customers to track their queries and make them manageable. As a result, you can have helpful and timely customer service.
You can even add agents to your chat to help you solve problems that only one representative cannot.
You can also create an FAQ section and save multiple replies to the same issues. That way, customers who would rather solve the issue independently can have a guide straight from your business itself.
Forms are another tool that helps in lead generation. Kartra allows you to create eye-catching templates for forms. Although it may seem silly, this helps customers fill out forms.
All opt-in forms can be generated using the tools that Kartra provides.
Kartra also offers the option to autofill forms for people who find filling them out tedious (which many people agree with). This is especially useful for those who have filled out forms before.
Their form builder is also pretty flexible. It gives designers the ability to add additional fields to the form in a hassle-free way. Adpage Vs Kartra
The system will classify forms based on the information that they have provided. As a bonus, these forms are GDPR-compliant and legally protected.
Kartra Affiliates
Affiliates help a lot in marketing. However, managing them could be a chore. Kartra’s management system is the solution to this problem.
It works by keeping all the affiliates selling products through their website in one place. It eliminates the need to visit different pages or link to check how your affiliates are doing.
The tool allows users to see what products they sell, how much they have earned through affiliates, as well as how many people are finding or reserving your products through your associates.
This management system allows you to check the status of affiliate payments. This helps you track which one has already been paid and how much you should pay certain affiliates.
This tool can also be used to create milestones and commissions for affiliate payments.
Kartra Agency
The Kartra Agency feature helps users manage clients and their accounts through the system itself. You can even see all of the client information in your billing profiles.
This page is protected by a master login, which keeps all data safe from prying eyes.
Kartra Marketplace
Kartra also has its marketplace.
It isn’t a marketplace for selling products. It’s more like a job board where people can search for experts in their fields and hire them to manage their websites. You can also “sell yourself” on the same platform by offering your services.
This marketplace is divided into two sections: the “Experts for Hire” section, and the “Campaign Marketplace” section.
This is the section for experts to hire. Users will have access to other Kartra-approved users that other business people can hire to help run their pages or website.
They are not approved randomly. They are rather approved by Kartra Admin to prove their expertise and trustworthiness.
Meanwhile, the Kartra campaign marketplace is the place where users go if they want to market and sell campaigns that they have made. Users can buy and sell thousands of products here, from advertising and marketing campaigns to sales and customer experience campaigns. This marketplace may help users to find the product they are looking for.
Kartra is well-known for its features and being a one stop shop, but that does not mean customers will want to use every tool Kartra offers.
However, this does not mean Kartra’s tools lack quality. Rather, there will be times when users prefer how they did things before. Sometimes, users find it a pain to migrate the entirety of their business from one platform to another.
Kartra offers integrations and API to cater for these users. for different services and customized businesses in the industry. This increases the network of users and allows Kartra to give its customers a more seamless run of their businesses. Adpage Vs Kartra
Kartra Pricing
With its multitudes of advanced features. Kartra is expected to have a higher pricing point than other businesses.
Kartra offers 4 pricing options. Most of them are in the 3 digits, except for the starter plan, valued at $99. It does however offer a free 14-day trial worth $1.
Here are the Kartra pricing plans and what they offer.
Starter
Silver
Gold
Platinum
$99 per Month (Annual billing saves $240
$199 per month (annual billing saves $600)
$299 per Month (Annual billing saves $840
$499 per month
Annual billing is $499 less
Up to 2,500 leads
1 custom domain
15,000 emails per month
50 GB bandwidth
Host up to 100 pages
Host 50 videos
Sell 20 Products
Build 2 membership sites
Add 1 Additional Team member
Connect 1 help desk
You can get up to 12,500 leads
3 custom domains
Unlimited emails
Unlimited bandwidth
Unlimited pages
Unlimitted videos
Unlimited products
Unlimited membership sites
Unlimited Team Members
Unlimited helpdesks
Kartra Agency
Up to 25,000 leads
5 custom domains
Unlimited emails
Unlimited bandwidth
Unlimited pages
Unlimited videos
Unlimitted products
Unlimited membership sites
Unlimited Team members
Unlimited helpdesks
Kartra Agency
Up to 50,000 leads
10 custom domains
Unlimited emails
Unlimited bandwidth
Unlimited pages
Unlimited videos
Unlimited products
Unlimited membership sites
Unlimited Team Members
Unlimited helpdesks
Kartra Agency
That said, Kartra does offer promos from time to time. If you are looking for Kartra at a cheaper price, be sure to check out these sales and promos.
Kartra Pros and Cons
Pros
It is easy to use, intuitive interface, and simple to learn even for beginners
Powerful features that help users develop their page and business to the best that they can be
Premade resources available to speed up processes
All-in-one solution that removes the need for other programs and softwares
Provides native video hosting that is headache-free
Karta is a joy to use. It has features that were designed with users and creators in mind.
The platform makes running a business very fun and relaxed. And I can’t imagine running my future eCommerce sites without it. It is just very convenient. I love their Helpdesk features as they make answering customer queries and problems less stress-inducing and hassle-free (except for major problems here and there).
I will miss using the platform, especially since I need to close my business a bit. But rest assured, when my new one is up and running, I’d be back to using this platform, and I’m sure setting that up is much easier this time.
Kartra’s Frequently Asked Questions Adpage Vs Kartra
Kartra: Who should use it?
Kartra is a tool that anyone can use to start an online business.
From course creators, coaches, consultants, small online services and businesses, and even marketing agencies will find Kartra very useful.
Is Kartra Reliable?
Kartra is pretty reliable.
The service has had an uptime of 99.9%. Kartra uses 10 of the most prestigious data centers in the world to host user accounts. Highly skilled sysadmins also maintain it to ensure the service does not suffer many problems.
What domain do I need to use Kartra?
Users don’t necessarily need their domain name when creating a sales funnel or using Kartra’s many features.
That said, having your domain makes running your business a bit better. Remember that Kartra focuses more on marketing your products. It is not a full website builder. Unless, of course, you want a website whose URL includes Kartra in its name.
Do I need beefy hardware to run Kartra?
Kartra can be used with any device, as long as it is connected to an internet connection and runs the most recent version of any major browser (e.g. Chrome, Firefox and Opera).
Kartra is software that is hosted in the cloud. The entire software is hosted by the company, so users don’t need to download it.
Anybody in this day and age already knows the marketing potential of the internet. It is essential to have a place on the internet for any product, brand or service you wish to sell.
There is naturally more competition as the medium has become increasingly popular for advertising. Ads were rare in the early days of the internet due to the fact that the medium was not as widespread.
That said, there were already signs of what we call modern internet advertising. Most were from emails, banners, and pop-up ads. Some of these are still in use today, but in a more sophisticated way.
Alex Tew created the “Million Dollar Homepage” in 2005, one of the most innovative ideas of those early days. It was a huge billboard that sold one pixel per dollar.
The website earned a pretty sizable income. As is the case with most successful ventures, there were a few duplicate websites. And like most copycats, they couldn’t recreate the first one.
Nowadays, advertising and marketing are baked into the DNA of the internet. Every service, product, or brand competes to get attention in order to sell something. It is therefore important to create the most informative and eye-catching advertisements possible.
Because of this, webpage builders that have incredible marketing potential are essential to the internet’s ecosystem. They help people make interesting ads at the least time, with little to no experience.
One can use social media. However, competition is much harsher there. Besides, most social media sites, like Twitter, Facebook, and TikTok, can be too volatile that a great amount of luck would be needed just to get noticed and gain traction.
Although marketing campaigns using an all-in-one solution is not guaranteed to succeed, it can help you get started. You at least have the necessary tools needed to market your service. You also have the option of creating a storefront to sell your products.
In the end, you can combine these marketing tools and other marketing strategies to be efficient and cast a wider net for your product.
Now comes the question, which marketing tool is right for you?
If you prefer a visual experience, J. R. Fisher has posted a video review on his YouTube channel J. R. Fisher Training. To get a comprehensive overview of Kartra, you may still want to check out our article below, which compares it to some competitors.
Kartra: Your All-In-One Platform to Make Online Business Simple Adpage Vs Kartra
Kartra Overview
Kartra is a big name when it comes to all-in-one marketing tools. It is a powerful tool that does the job well.
It is a fully integrated software that allows would-be and current internet entrepreneurs to create, market, and launch their businesses with just a single platform, nothing more, nothing less.
Kartra provides everything you need to start an online business. This includes basic landing page builders, email marketing tools, cart checkout features, webinars, and other useful tools. These are all integrated into one environment that makes everything work seamlessly.
The sheer number of tools available to newbies can be overwhelming. However, nothing can be further from the truth. Kartra was designed with newbies of the online business world in mind. The interface is easy to get into and pick up.
This platform is not for beginners and veterans. Kartra’s advanced features will make their work easier and more efficient.
Kartra is also a cloud-based software. It is accessible from anywhere, at any time. If you forgot your gadget somewhere else, you can use a backup gadget, access your accounts, and continue working on your business from there.
Kartra Features
Kartra has many features that will help you run your online business. It is an all-in one platform that allows users to manage their online businesses.
Kartra includes features that are essential to managing the business. Some features are focused more on marketing and promotion. There are bonus features, which aim to make running an online business easy.
These features include:
Checkouts – This feature allows users sell products or services online using Kartra’s secure checkout forms. Kartra checkout supports both credit card and Paypal payments.
Pages and Pagebuilders- Kartra offers a drag-and-drop page-builder that is simple enough for even beginners. It also has hundreds of professionally designed templates that users can use for free to finish tasks easily.
Leads – Leads are among the most important resources when running an online business. You can’t sell anything without leads. Kartra’s Leads feature allows you to generate leads, prospects, and even a customer database and organize them properly for easier management.
Funnels & Campaigns – Online businesses are able to build and generate leads through funnels and campaigns. This feature is available in Kartra. It allows users to create multi-page funnels to convert visitors into leads or future clients.
Mail – Kartra’s mail function allows users to create SMS and email marketing campaigns to stay in touch with their customers. They can choose from live or automated emails.
Kartra’s Membership feature allows customers to create private memberships. This allows users to create a membership portal easily and serves as a way to deliver content to these membership portals
Surveys and Quizzes: Use quizzes to identify the best way to offer quality products and services to your customers. You can use lead segmentation and analytics to know and anticipate your customers’ needs.
Video – Kartra’s video player will be a boon for video marketers. You can even include pop ads mid-way through your video with this video player. Other options you can do is to inject lead capture forms, multi-video playlists, and much more.
Help Desks – Kartra’s help desk features allows users to assist their customers. It provides a ticketing and lives chat system so that customer issues can be dealt with in a more organized manner. To provide billing support, it is integrated with the Checkout function.
Calendar – Use Kartra’s calendar function to register and organize your time. This feature is ideal for people who host seminars or classes. You can do all this from within one integrated dashboard.
Kartras forms allows you to create beautiful lead capture forms. You can also create custom fields and tag them using powerful tools. Automation rules can be used to automate the organization and delivery of your responses.
Affiliates – Affiliates are one of the ways you can easily market your products. However, this will involve a good number of people. There will be many people to manage. Kartra’s affiliate program makes managing all of this easier by offering flexible commissions, milestone payments, and overall organizational abilities.
Agency – Kartra’s Agency feature allows customers who service multiple online businesses. The feature allows one user to organize and manage multiple businesses from just one centralized console.
Marketplace – Kartra’s marketplace is a unique space on the internet where you can sell your marketing funnels and campaigns to different users, as well as present your services and expertise that other Kartra users may hire you. It is safeguarded by a meticulous vetting system where Kartra admins, judges, and verifies expertise.
Integration and API – For those who want more than Kartra can offer, or for those who want to use custom add-ons, Kartra allows for integration and API customization. That said, this feature needs a little bit of Technical know-how in order to get its true potential.
You only need to use one service if you subscribe to Kartra since it is an all-in-one platform.
Kartra’s drag-and-drop builder makes it easy to create pages for both beginners and experts. Both can create landing pages and check-out pages as they wish.
You can choose from many templates to simplify the page-building process.
Kartra’s quizzes and surveys are a great way to collect feedback and gather data. Business owners can thus engagingly answer customer issues. Adpage Vs Kartra
Kartra also has a split testing feature that allows users to hone in on which aspects of their design and email are the best and most effective.
Kartra has a Behavioral Adaptive marketing feature. This function automates audience behavior study and creates replies and functions that are a perfect match for specific audience members.
Kartra Price Point
Kartra could have a higher price. This is because Kartra offers automation.
Kartra includes 4 pricing plans. The majority of these pricing plans, except the Starter plan which costs $99.9, are in the 3-digit range. However, they do offer a 14-day trial period that costs $1.
Starter
Silver
Gold
Platinum
$99 per month (annual billing saves $240)
$199 per month (annual billing saves $600)
$299 per month (annual billing saves $840)
$499 per month
(annual billing saves $499)
You can get up to 2,500 leads
1 custom domain
15,000 emails per month
50GB bandwidth
Host 100 pages
Host 50 videos
Sell 20 Products
Create 2 membership websites
Add 1 Additional Team member
Connect 1 help desk
Up to 12,500 leads
3 Custom domains
Unlimited emails
Unlimited bandwidth
Unlimited pages
Unlimited videos
Unlimited products
Unlimited membership sites
Unlimited Team Members
Unlimited helpdesks
Kartra Agency
Up to 25,000 leads
5 custom domains
Unlimited emails
Unlimited bandwidth
Unlimited pages
Unlimitted videos
Unlimitted products
Unlimited membership sites
Unlimited Team Members
Unlimited helpdesks
Kartra Agency
Leads up to 50,000
10 custom domains
Unlimited emails
Unlimited bandwidth
Unlimited pages
Unlimited videos
Unlimited products
Unlimited membership sites
Unlimited Team Members
Unlimited helpdesks
Kartra Agency
Kartra does offer promos and discounts from time to time. These discounts are available if you wish to take advantage of Kartra’s services at a lower price.
Provides native video hosting with Kartra’s Video feature. You can even add your own personalizations to make it more personal
Serves as an all-in-one solution that removes the need for other programs and softwares.
Allows you to integrate third-party features. This is especially useful if you want to use other services that aren’t in Kartra’s scope.
Kartra provides a powerful page-building feature that helps users develop the business in a way that best describes and represents their brand.
Easy to use, it is intuitive that even beginner users can do much with it.
Cons
Some areas and features lack customization options.
The loading times at the backend may be quite slow.
The service is pretty much at a higher price point.
Kartra: Who should use it?
Anybody who has an online business can use Kartra’s life-changing features. These include:
Content creators
Course creators
Coaches
Consultants
Consent Membership Sites
Training membership sites
Digital Product Sellers
Online service companies for small businesses
Marketing Agencies.
Kartra versus Kajabi
Those familiar with running an online business are probably familiar with Kartra and Kajabi. Both are all-in-one platforms which allow users to manage multiple aspects of their business from one dashboard. Adpage Vs Kartra
They allow you to create sales and landing page, email marketing campaigns and automations as well as online courses and membership websites, lead management campaigns, funnels/campaigns and other tools.
However, they have their differences. Kartra focuses more on marketing, while Kajabi focuses more on overall content and course creation.
You should first know what your business needs and how you can help it before you decide which platform you will use. These services are quite expensive.
Kajabi is an all in one learning management system. It’s a platform that allows you to create courses, products, and host them. You can also market them and sell them. It is basically a way for subscribers to delver their content like a class or course.
It is one of the few LMSs that offers an automation function. It is ideal for people who have experience in eCommerce and online business. People will need to have the technical know-how in order to get the best of what Kajabi has to offer.
With that said, it doesn’t mean that the platform is not for beginners. In fact, its main page builder is super simple to use with its drag and drop editor. The app’s onboarding process is very simple. Combined with a simple UI, those just starting out will get the hang of the platform pretty fast.
Kajabi’s mobile app is accessible, which is something that isn’t very common in LMS. Kajabi’s phone app allows users to access it anytime they want in anyway they prefer, which of course, is a boon for anybody. Adpage Vs Kartra
Kajabi Features
Interface – Kajabi’s main interface is a dashboard with minimal clutter and a clean design. It has a modern aesthetic design. It is made with accessibility in mind that you can get to all of the platform’s main features within just three to five clicks.
Website Builder – In terms of course creation Kajabi has a drag and drop website builder which is pretty robust and flexible. You can also categorize which type of website or pages you are building to make it easier for organization.
This builder also allows multiple types of content to be put in your page. You can upload audios, videos, text, assessments and images as well as other types of files.
Email – Kajabi’s email feature includes a visual editor that allows you to build emails with a rich design and eye popping visuals. This allows recipients to reconsider dumping your email in the spam or junk folder.
Kajabi’s email feature can be used as a marketing tool, a tool for engaging with your students or customers, as well as a way to send them reports and updates.
Analytics – Kajabi offers great analytics reports that show many different things. None of these stats are irrelevant. In fact, Kajabi’s analytics include product progress offers sold, forecasting, and affiliate tracking. It also tells you how your students are doing. These are all important stats that will help you manage your business.
Integrations – Kajabi allows integrations from many third-party apps. These can range from the usual email and payment providers to other functions that make the user experience easy and smooth sailing.
Marketing – Kajabi provides all the tools you need to market your products or services to make them more attractive to customers. You can use them to offer upsells and order bumps. Adpage Vs Kartra
Their email features also tie into their marketing. The email feature can be used to send broadcasts. What’s more, you can even combine this feature with the automation function to make things easier.
Feedback Portal – As a bid to be more in touch with their customers. Kajabi introduced this feature. This is where customers can submit, vote and track feature requests. It also shows what is being planned and what has been built.
Kajabi Benefits
While it is a course creation platform, Kajabi has also focused on marketing. This allows you to have your content on one platform with the necessary tools to sell the said content.
Kajabi is a good place to sell digital products such as webinars, communities, memberships, podcasts, and even digital downloads
Kajabi’s assessment feature lets you track the progress of your customers in a course. Aside from that, this feature can be used to create custom quizzes and surveys pertaining to your product
Kajabi is pretty accessible, especially with its mobile app for both iOS and Android.
Kajabi is a powerful website builder that includes templates and themes.
Kajabi’s automated feature allows you to automate many functions, including course completion, assessment completion, and membership postcompletion. These actions can be further filtered by the advanced automation function. Adpage Vs Kartra
Kajabi also provides funnel support. In this case, they are called pipelines.
Kajabi Price Point
Kajabi offers one of the most convenient and rare functions in the content and course-making industry, and that is automation. Their automation is a powerful tool; thus, using it alone can lead to a lot of work being done.
As such, it will be no surprise that Kajabi’s price point is a bit more expensive.
Kajabi offers three types of plans: Basic, Growth and Pro. The most popular and middle-of-the-road plan is the Growth plan.
BASIC
GROWTH
PRO
$199 per month
$159 per month
$319 per month
3 Products
3 funnels
Unlimited landing pages
Unlimited marketing emails
10,000 contacts
1,000 active customers
1 website
1 admin user
Kajabi University
0% transaction fee
Webinars and events
Templates ready to use
Assessments (quizzes, surveys)
1 Welcome Call with an Onboarding Specialist
1 Check-in call with an Onboarding Specialist
Chat Support
Automations
15 Products
15 funnels
Unlimited landing pages
Unlimited marketing emails
25,000 contacts
10,000 active customers
1 website
10 admin user
Kajabi University
Transaction fee 0%
Webinars and Events
Ready to use templates
Assessments (quizzes and surveys)
1 Call to an Onboarding Specialist
1 Call with an Onboarding Specialist for a Check-in
24/7 Chat Support
Advanced Automation
Kajabi branding can be removed
Affiliate Program
100 Products
100 funnels
Unlimitless landing pages
Unlimited marketing emails
100,000 contacts
20,000 active customers
3 website
25 admin user
Kajabi University
0% transaction fee
Webinars and events
Templates ready to use
Assessments (quizzes, surveys)
1 Call to an Onboarding Specialist
1 Check-in call with an Onboarding Specialist
Chat support available 24/7
Advanced Automations
Ability to remove Kajabi branding
Affiliate Program
Code Editor
Kajabi Pros & Cons
Pros
Drag and drop site builders that are easy to use
Simple course creator
Powerful marketing tools
Visual pipeline and sales funnel editor
Large library of Customizable site templates
Flexible affiliate marketing options
Built-in payment processing
Membership Site Capabilities
A large selection of integrations
Hero Rewards Program
Has learning resources
Transparent pricing Adpage Vs Kartra
Podcast and webinar features
Cons
More expensive than the regular choice
Lacking in student engagement tools
No completion certificates for courses
Limited built-in payment functionality
Why Use Kajabi instead of Kartra?
Kajabi and Kartra might appear and feel similar at first glance. This sentiment is partly true. There are some features and functionalities that both platforms share. These similarities are only superficial.
Kartra was created for marketers and agencies. It focuses on the tools that can be used to run a business.
Kajabi’s main purpose is to be used by content creators, coaches and trainers. Although it has excellent marketing features, these will not be as prominent as Kartra’s.
Overall, use Kartra if:
You need a marketing platform that can both sell digital and physical products.
What you need is to make engaging videos with features like a call to action, video controls, social shares and the like
You want to access Behavioural Adaptive Marketing, drag and drop automation builder, scroll heat maps, checkout pages, etc.
If:
Marketing tools are not enough.
You would like a premium user experience with easy and intuitive UI/UX
You want to focus on podcasts
A platform should include a blog feature
You want to build a dedicated community space for your content and brand Adpage Vs Kartra
Two well-known online business solutions are ClickFunnels and Kartra. They are both pretty popular in the market and one would not be surprised if people use these services interchangeably.
ClickFunnels was in operation for many years before Kartra. This is an interesting fact. This doesn’t mean that ClickFunnels has become obsolete, or that Kartra is better because it is the more recent of the two platforms.
Rather, Kartra and ClickFunnels have their strengths and weaknesses. They have functions that only one can do and the other cannot.
Price is another issue. Both platforms may be expensive, but it is up you, the user, to decide which platform would work best for you. ClickFunnels has great affiliate programs and checkout options. Kartra, with its superior content creation tools, will be the platform. Adpage Vs Kartra
ClickFunnels Overview
ClickFunnels has been a top-selling sales funnel software. ClickFunnels, as the name suggests, is a service that makes it easier to create sales funnels.
Sales funnels allow online business owners scale their businesses and attract targeted leads. They can also be used to convert them into paying customers. ClickFunnel is known for simplifying the process of creating sales funnels.
Since its inception, users have made a lot of effective sales funnels through the service, and as such, it is no surprise that plenty of users believe in the effectiveness of ClickFunnels.
For a long time now, ClickFunnels have made many business owners happy, especially with how the platform makes lead generation easier. It goes without saying that ClickFunnels, despite being on the more expensive side, is pretty popular.
ClickFunnels Features
Etison Editor – The Etison Editor is what ClickFunnels calls its page builder. It is a drag-and-drop system, which makes it easy to build web pages. You can create sales pages or landing pages using the Etison editor.
You have a lot of customization options. Templates are included to speed up the process of creating pages. The Etison editor’s task-based approach will surprise those who are used the “add from left” system.
ClickFunnels Funnel Creator – This is where ClickFunnels shines. They would not be worthy of their name and could be accused false advertising.
ClickFunne’s Funnel Creator is outstanding. It is hard to deny. It helps users create a sales funnel more logically. Users will be guided on what to make in a way that no element is skipped through.
If you are in a hurry, then the various templates (both free and paid) will be of great help. You do not need to worry if they are up to par, as some industry professionals created these funnels. You can be sure that these funnels will be pretty easy
Follow-up Funnels- Previously known as ClickFunnels Actionetics. These follow-up funnels can be powerful marketing tools. It functions like email marketing and lets users send unlimited newsletters, broadcasts, follow-ups, and any kind of marketing email possible. What’s more, this feature integrates smoothly with other email tools.
Shopping Cart – This is ClickFunnel’s version of a checkout feature. It does everything that all the other checkout features do. It is unique because it integrates with many third-party payment providers.
ClickFunnel Shopping Cart With Easy Pay, Apple Pay and ClickBank can be integrated with some payment options. Other options include getting one-time offers, upsells, downsells, and bumps
ClickFunnels Backpack – If Shopping Cart is ClickFunnel’s version of a checkout feature, Backpack is its version of an affiliate management feature. As expected, it does what every other Affiliate management feature does.
It allows you to create commission plans, manage affiliates and audit affiliates. You can even make mass payments.
The sticky cookie is what makes this feature unique. It increases the incentive you can offer your affiliates. Through this, they can make money on future earnings after selling a product as long as they have that sticky cookie. It is not much, but it is a good thing.
FunnelFlix- FunnelFlix, one of the best features in ClickFunnels. It’s the streaming equivalent of marketing and serves as a tutorial or resource course for a handful of subjects.
These are just a few of the things you can learn about this feature:
Copywriting
Sales
Self Development
Funnel Hacking
Business Strategy
Offers development
Success stories.
This site can be a great resource for marketing questions. If you need to look up something, you only need to search for it, and you can watch a video about how to solve the problem and avoid it in the future.
ClickFunnels Benefits
The service creates a fantastic landing page.
Provides many tools for growth in the business
It runs largely on a drag and drop interface
This tool allows you to create opt in pages and lead magnets
Integrates easily with third parties
Has a membership site capabilities
Create multiple sales funnel campaigns
Can create webinars.
ClickFunnels Price Point
ClickFunnels’ long-standing effectiveness is not surprising. Its price can be much higher than other more expensive products. Besides, it is a complete marketing tool that lets you market automatically.
ClickFunnels also offers a 14-day free trial. Although it may not be the full experience, it gives you a taste of what is to come.
ClickFunnels has three types of paid plans. There are three types of paid plans: the Basic, Pro and Funnel Hacker.
Basic
Pro
Funnel Hacker
$127 per month billed annually
$157 monthly billed annually
$208 per month billed annually
1 Website
20 Funnels
1 Administrator User
1 Domain
3 Courses
1,000 Students
10,000 Contacts
Unlimited Workflows
Unlimited pages
Unlimitted Products
Unlimited Email Sequences
Basic Analytics
1 Website
100 Funnels
5 Admin Users
3 Domains
15 Courses
10,000 Students
25,000 Contacts
Unlimited Workflows
Unlimited pages
Unlimited Products
Unlimited email sequences
Basic Analytics
Affiliate Program
API Access
ShareFunnels
Liquid Theme Editor
CF1 Maintenance Mode Plan
3 Websites
Unlimited Funnels
15 Admin Users
9 Domains
200 Courses
20,000 Students
200,000 Contacts
Unlimited Workflows
Unlimited Pages
Unlimited Products
Unlimited email sequences
Advanced Analytics
Affiliate Program
API Access
ShareFunnels
Liquid Theme Editor
CF1 Maintenance Mode Plan
ClickFunnels Pros and Cons
Pros
Excels in Funnel building, both in form in function
Has excellent funnel templates
Funnelflix is world-class in training marketing concepts
Tons of integrations for payment processing
Best affiliate program in the business
Cons
A buggy mess can result from any feature that has nothing to do with funnels.
Requires extra subscriptions to fully get its true potential
There are town of features that need 3rd-party plugins
Does not have the best customer support
Feels like an MLM sometimes
Pretty expensive to start with
ClickFunnels is better than Kartra
Choosing between ClickFunnels and Kartra is a pretty clear cut choice. It is all about what your business needs. If you want something that focuses more on marketing, then go with ClickFunnels. Kartra is a better choice if you are looking for a platform that can help you build a business.
Overall, get ClickFunnels if you:
Already have a business with its email list and ecosystem of its own
Want to have more sophisticated sales funnels
You want to be more focused on lead generation and conversion
Looking for world-class marketing training
Meanwhile, pick Kartra if you:
Need to build you business from scratch
Looking to grow your business
You want to start a physical business online?
Have a business that needs an agency model or a service provider
Kartra versus Groovefunnels
GrooveFunnels and Kartra share a common goal as sales funnel builders and tools. Both companies aim to provide a one-stop shop for customers who want to build an entire online business. They could be all you need to manage an entire company if they are used correctly.
This is why Groovefunnels and Kartra will have similar functions and features. We can clearly see the differences in these marketing platforms when we look at their functionality and prices.
Furthermore, there is also an age difference. Kartra has been here a lot longer than GrooveFunnels. While this might seem like a trivial difference at first, it could break a customer’s choice.
It would ultimately be up to the user to choose which platform they prefer.
GrooveFunnels Overview Adpage Vs Kartra
GrooveFunnels is a suite of marketing tools for selling online products. This service provides all the tools you need to manage your business.
GrooveFunnels lets users create sales funnels and landing page, manage their sales in the online store, set up their online storefront and even start affiliate programs.
GrooveFunnels, a relatively new service, may still have some features that are in beta or simply not available. This could scare away potential users. Besides, they might be hesitant to invest in unfamiliar products when there are more well-established alternatives on the market.
GrooveFunnels has a unique advantage that isn’t present in other new products: its developing team is comprised of a who-s who from the Software as a Service industry.
First, there is Mike Filsaime, a software developer, and successful marketer. He is also the co-founder of other well-known softwares like Kartra, WebinarJam, EverWebinar, PayDotCom, and much more. Adpage Vs Kartra
Next up is John Cornetta. He has specialized and experienced many aspects of the eCommerce industry over time.
Then there is Matt Serralta, who has eCommerce and supply chain management expertise. He was the COO at PrestaShop. One of the most popular open-source ecommerce platforms on the Internet.
Matt Naus is a software developer who was also one of the founders of Groove Digital. He has experience in launching software products for over a decade
GroovePages is GrooveFunnel’s website-building and sales-funnel software. As the name implies, it allows users to create complete websites and sales funnels from scratch or from pre-made templates
GrooveCheckout – GrooveCheckout is GrooveFunnel’s version of a checkout platform. Basically, it is a shopping cart software that takes both sales and affiliate marketing and puts them into one place.
When this tool is used at its full potential, anybody can create a fully functioning online store where users can sell both digital and physical products. It even provides analytics of the concerning aspects of your business.
GrooveAffiliate – Affiliate programs are important in any marketing tools and services. GooveFunnel’s Affiliate program is similar to other Affiliate programs. It allows affiliate marketers sign up and promote products.
This affiliate feature helps to keep track of affiliates, and manage all aspects that are relevant to the affiliate sphere. Adpage Vs Kartra
GrooveMail – Groovemail, an autoresponder and CRM automation tool, helps you to deal with customers and send marketing emails. This allows you to schedule automated emails, broadcast services, or promotions.
Lastly, it can send automated broadcast emails, follow-up emails, and more.
GrooveKart – GrooveKart is GrooveFunnels multi-functional digital marketing tool. You can create products or entire stores with its many features. GrooveKart is one of GrooveFunnel’s features that is not available for free GrooveFunnel plans.
Groove Webinars allows you to host and develop evergreen webinars. These webinars can be automated, live, streamed on third-party websites (i.e., youtube or social media sites), or meetings.
GrooveBlog – is a content editor for blogs. They are GrooveFunnels’ version of a blogging function. It allows users to create, edit, publish, and share blog posts about their brand, store, or products. It helps in SEO optimization a lot.
GrooveMember is GrooveFunnels’ version of GrooveMember for managing your membership sites. You can create upgraded and free accounts, and host virtual summits or online courses. You can grant dripped access for some of your content. It is a content management system that you can use to manage your membership sites.
GrooveVideo – GrooveFunnels believes videos are a huge boon for marketing. The platform offers video hosting. In it, you can control and customize your video (and player) to make sure it conforms to your brand and website.
GrooveProof – GrooveProof is a feature unique to GrooveFunnels. It is a tool that is fully integrated with GrooveCheckout. It displays verified purchases to site visitors, triggering the strong impact of social proof.
GrooveDigital Academy- GrooveFunnels, a relatively new platform, means that potential users might be used on other platforms. These people might bring their own way of life to the platform. They may not be compatible.
GrooveDigital Academy is a solution to this problem. It is basically a tutorial resource for GrooveFunnel to help new users navigate the platform. You can find courses about GroovePages and Groovemail as well as other features.
Other Services – GrooveFunnel offers additional services that can only be purchased with a premium subscription. GroovePay (online merchant payment), GrooveAds, their own ad management system, GrooveSolos (trusted solo advertising bundles), and many more.
GrooveFunnels Benefits
Groovefunnels, a feature-rich platform that integrates well with all its features, is all-in-one.
There is no coding know-how needed to use the arsenal available in GrooveFunnels.
It offers API and SDK to developers, so they can create extensions and plug-ins that integrate with the platform.
GrooveAcademy provides a lot of resources to help with getting familiar with GrooveFunnels
This website was developed by a solid team with a great reputation in the eCommerce industry.
Users can start for free with the platform’s free plan.
GrooveFunnels Price Point
GrooveFunnels pricing can be surprising as they offer a free option. You don’t need a credit card to get started on the platform. You only need to sign up on the site. From there you can start using GrooveFunnel’s various features. At a more limited capacity. Adpage Vs Kartra
GrooveFunnels offers pricing options for both the Starter and Pro plans, in addition to their free option. It is recommended that you start with the Starter plan. This plan offers a great balance between price and feature availability. The Pro plan is recommended if you are serious about developing your business using the platform.
No Cost Plan
Starter Plan
Pro Plan
Free
$99 per month
$299 per month
Up to 500 contacts
Every month, 2,500 emails are sent
1 custom domain
25 hosting pages
Unlimited ecommerce stores
Unlimited products
Gateways: Stripe and GroovePay.
3% Platform fees
Five videos to host
Contacts up to 5000
50,000 email sends every month
5 custom domains
250 hosting pages
Unlimited Groove subdomains
Unlimited ecommerce stores
Unlimited Products
Unlimited gateways
Platform fees waived
Accounts for 5 teams
50 videos available for hosting
Up to 30,000 contacts (additional $100 per month for each additional 100,000 contacts)
Unlimited email messages per month
Unlimited custom domains
Unlimited hosting pages
Unlimited Groove subdomains
Unlimited ecommerce stores
Unlimited Products
Unlimitless gateways
Waived platform fees
Unlimited team accounts
Unlimited videos for hosting
Unlimitless automated webinars
GrooveFunnels Cons and Pros
Pros
All-in-one platform for all your marketing needs
You have the option of starting with a free version
Sells unlimited digital products
Professional-grade templates to help you layout your pages
Free hosting
Has its own built-in CRM
Includes mobile App
Cons
Lacking on Integration capabilities when using the Free PLan
No team Collaboration capabilities Adpage Vs Kartra
You can also find outdated videos on this platform
Some key features are missing from the free plan.
Why Use GrooveFunnels instead of Kartra
GrooveFunnels is like Kartra in many ways. It is clear that both aim to help their customers conduct their online business at their best capacity. Their main difference can be distilled into two aspects: price and tenure.
Kartra may have been longer in the business and is more established, but GrooveFunnels is cheaper and has a free plan to start your business with.
Hence, it would be better to examine what aspect your business needs and which of the two platforms can better answer that need. Only then should you choose which platform to go for.
GrooveFunnels is the best overall choice if you are looking for a way to make your life easier.
You’re an online digital or affiliate marketer
You want to offer more flexible webinars
You want to have access to the most up-to-date and scalable technology
You want a true all-in-one platform
You’re just starting an online business and don’t have the capital to invest.
Kartra is the better option if:
You want a tried and trusted brand
You need a tool that allows for more integrations with third-party apps and tools. Adpage Vs Kartra
A complete campaign that integrates seamlessly would be preferable.